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FASHION

Death in the forest

Mortal sins of fashion abound as David Bartal takes a trip to a UNESCO World Heritage Site in the suburbs of Stockholm.

Death in the forest

Why do many Swedish men—particularly the middle-aged variety—wear socks with their sandals on a warm summer day? I mean, the whole idea of sandals is to let the air tickle your toes.

Other men in this country wear shorts with black socks and leather shoes. I admire their courage but that particular sartorial style hurts my eyes. When a hot day finally comes to this country, people seem to lose their minds– some heavily made-up young girls wear skirts so short it seems like they forgot to finish dressing.

Those were some of my critical observations as I took the Metro on the long journey towards the Stockholm subway stop called Skogskyrkogården, otherwise known as “Stockholm’s Woodland Cemetery.” It was delightfully warm outside and seemed like a nice day to visit a graveyard.

Armed with a mini-notebook, a pen and a pair of gold-rimmed sunglasses that were probably the height of fashion 20 years ago, I strolled merrily past a bronze plaque that informed me that this cemetery has been designated by UNESCO as a World Heritage Site. The Royal Palace at Drottningholm is the only other place in Stockholm honoured in that manner.

At the entrance to the cemetery is a large detailed map, but I didn’t pay close attention to it because I planned to visit the Visitors’ Centre and pick up a brochure. Big mistake.

When I finally found the Centre after wandering about aimlessly for almost an hour, the only brochure available turned out to be virtually useless.

The cemetery is “significant to all humanity,” the brochure claimed, for its “blend of distinctive Nordic landscape, architecture and ornamentation.” That isn’t much of an explanation in my book. If you can read Swedish and have a magnifying glass, you can also discover that this Stockholm cemetery was created between 1917 and 1920 by two young architects, Erik Asplund and Sigurd Lewerentz.

Since I have lived here for decades, I happened to know that Asplund was the brilliant architect who also designed the capital city’s main library. Of course, no one wants to turn a graveyard into a tourist attraction. But this is the biggest graveyard in the country and it is listed in virtually all tourist guidebooks. Therefore, it seems to me, it wouldn’t hurt to provide a bit more information than a single paragraph and a photo caption .

Be that as it may, Skogskyrkogården is a nice place for a stroll. The main attraction for most visitors is probably the grave of Hollywood legend Greta Garbo, who died in 1990 in New York City. The reclusive Swedish movie star is buried in a small grass-covered raised circle, decorated by a modest arc of bright red begonias. Her marble headstone is adorned by an inscription of her own gilded signature, with no dates or ornamentation.

The simplest grave I spotted is simply labeled “Mor” (Mother) and contains no other information than a date of birth, 1901, and a date of death, 1956. That person born at the turn of the century presumably played many different roles in her life– baby, child, girlfriend, student, wife and perhaps she had a profession. But whoever planted flowers at her grave remembered her simply as their mom, and that was enough.

The unusual manner in which the graves are interspersed with pine and birch trees at the Woodlands Cemetery is lovely and natural, creating a sense of harmony and peace. Live flowers have been planted by survivors at nearly all of the newer gravestones– there are begonias, fuschias, pansies, miniature roses and many others types; not a plastic flower in sight as might be the case in an American cemetery.

Most of the headstones of Swedes who died 20 or 30 years ago are, well, rectangular and boring. Instead of using different sorts of headstones or individualized decorations, flowers of all sorts seem to have have been selected with care and deliberation; there’s a virtual riot of colour when it comes to choice of graveside foilage.

There are few figurative decorations on the Swedish graves, almost no angels and the crosses are usually small and discreet. Minimalism rules, even after death. The newest headstones come in all shapes, sizes and forms; they are generally more personalized and some have a ceramic or stone dove or pigeon on top.

One of the most common types of ornamentation on the Swedish graves are rays of sunlight. Does this symbol have a special religious significance? It seems to me a hopeful sign—the buried person may have endured miserable Scandinavian weather for nine months of every year for 70 or 80 years, but the rays of sun on the headstones suggest new beginnings and the comfort of a warm day.

The Swedes are cleverer than most when it comes to living and dying in harmony with nature. Maybe one of these centuries they will also learn how to dress properly in warm weather.

FASHION

Paris exhibition celebrates 100 years of French Vogue

A new exhibition in Paris will tell the story of 100 years of French Vogue - from the post-war 'New Look' of Christian Dior through the sexual liberation of the 1960s to the dangling-cigarette waifs of the 2000s.

French Vogue celebrates 100 years
French Vogue celebrates 100 years. Photo: Thomas Olva/AFP

But as well as celebrating the magazine’s storied history, the exhibit comes at a time of turbulence for the publication.

Just last month, it was confirmed that its editor of 10 years, Emmanuelle Alt, was out and wouldn’t be replaced.

She was not alone.

Looking to cut costs, owner Conde Nast International has axed editors across Europe over the past year, and put international Vogue editions under the direct control of global editorial director, Anna Wintour, in New York.

New York-based Anna Wintour now has overall control of French Vogue. Photo by Christophe ARCHAMBAULT / AFP

Like much of the media industry, Vogue is struggling with tumbling sales and ad revenue in the digital era.

But the latest twist is also part of the endless push and pull between New York and Paris going back to its early days.

“The whole history of French Vogue is one of back-and-forth with Conde Nast in New York – growing more independent for a while, then being reined back in,” said Sylvie Lecallier, curator of the new exhibition, “Vogue Paris 1920-2020″, which opened this weekend after a year’s delay due to the pandemic.

The Paris edition was often the loftier, more bohemian sibling to its more hard-nosed New York version.

But it was also the hotbed in which much of 20th century style and womenhood came to be defined.

“Paris was the place to hunt out talent and content and bring it to New York,” said Lecallier.

The exhibition charts the evolution from art deco drawings of the 1920s through the erotic image-making of photographers like Helmut Newton in the 1960s and 1970s.

Its last peak was under editor Carine Roitfeld in the 2000s, who brought back a provocative Gallic identity by ridding the newsroom of foreign staff and becoming a fashion icon in her own right.

Her successor, Alt, was a quieter presence, though she still oversaw key moments including its first transgender cover star, Brazilian Valentina Sampaio, in 2017.

But internet culture has created “a perfect storm” for Vogue, says media expert Douglas McCabe of Enders Analysis.

“The first 80 years of Vogue’s life, it had the market to itself, it was the bible for fashion,” McCabe told AFP.

“But online today, there are so many other ways to get your information. Influencers, Instagram, YouTube — everyone’s a threat.”

In a world where new fashion trends can blow up around the world in seconds, it has become much harder for a monthly magazine to set the pace.

“It’s not that they can’t survive for another 100 years — but they will be differently sized,” McCabe said.

Vogue has tried to branch out into different areas, including events.

“I used to work for a magazine, and today I work for a brand,” Alt said on the eve of French Vogue’s 1,000th issue in 2019.

But the big money was always in print, and Vogue Paris sales are dropping steadily from 98,345 in 2017 to 81,962 to 2020, according to data site ACPM.

It is perhaps unsurprising that the new top job in Paris, redefined as “head of editorial content”, went to Eugenie Trochu, who was key to building the magazine’s online presence.

She declared herself “thrilled to be part of Vogue’s international transformation”.

For the curator of the exhibition, it is ironic timing.

“We had no idea it would end like this when we started work on the exhibition,” said Lecallier.

“Who knows where it will go from here.”

The exhibition Vogue Paris 1920-2020 is at the Palais Galliera in Paris’ 16th arrondissement. The gallery is open 10am to 6pm Tuesday to Sunday and is closed on Mondays. Tickets for the exhibition are €14 (€12 for concessions and under 18s go free) and must be reserved online in advance. 

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