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DISCOVER SWITZERLAND

The five most beautiful Swiss villages to discover by boat

Switzerland has beautiful villages and lakes which makes it a perfect country to discover and admire by boat. Here are five towns worth exploring from the water fronts.

The five most beautiful Swiss villages to discover by boat
Gersau is a beautiful city with great boat tours (Photo by Christian Guerra / @swissvillages)

Switzerland has 6 percent of Europe’s freshwater reserves, and to confirm this you only have to look at the huge number of lakes dotting the Confederation.

Each of these lakes possesses a unique flair, and to discover them to the fullest we recommend a boat tour, starting from these 5 beautiful villages, all members of the “The Most Beautiful Villages in Switzerland” network.

1. Gersau – Lake Lucerne (SZ)

In the heart of Switzerland we find Lake Vierwaldstättersee, commonly called Lake Lucerne. Here, in a gentle green patch of land, lies the hamlet of Gersau. In ancient times this municipality was a tiny independent state, remaining the world’s smallest republic until 1817, when it was annexed to Canton Schwyz. This region enjoys a Mediterranean micro climate, so it is not surprising to find a rich vegetation of exotic flowers and plants.

Gersau swiss villages

(Photo by Christian Guerra / @swissvillages)

From Gersau it is possible to take an unforgettable boat tour on Lake Lucerne to other neighboring villages such as Beckenried and Kehrsiten or directly to the city of Lucerne.

Gersau swiss village

(Photo by Christian Guerra / @swissvillages)

2. Saint Saphorin – Lake Geneva (VD)

In the Lavaux region, one of Switzerland’s UNESCO sites, the charming old village of Saint-Saphorin can be found among the vineyards. A few houses gather compactly around the church of Saint Symphorien, which gave its name to the village, which was once called Glerula. The square in the old town invites tourists for a stop, perhaps to enjoy an excellent fish dish and sip a glass of local wine.

saint saphorin lake Geneva Swiss villages
(Photo by Christian Guerra / @swissvillages)

Saint-Saphorin overlooks Lake Geneva, the largest lake in all of Europe that bathes the Swiss and French coasts. From here it is possible to reach the cities of Vevey and Cully by boat and even go as far as Lausanne.

saint saphorin lake Geneva Swiss villages
(Photo by Christian Guerra / @swissvillages)

3. Ascona – Lake Maggiore (TI)

Ascona is one of the most popular and well-known destinations in Switzerland, thanks to its mild climate and Mediterranean atmosphere. The lakefront is full of restaurants and bars where to enjoy an aperitif, while in the old town center we find many boutiques, stores but also museums and exhibition centers of some importance.

Going up the hill we then reach Monte Verità: a fascinating place that once served as a meeting place for those who followed an alternative life away from the hectic daily routine.

ascona lake maggiore Swiss villages

(Photo by Christian Guerra / @swissvillages)

From Ascona it is possible to take beautiful boat tours on Lake Maggiore to nearby destinations such as S. Nazzaro in the Gambarogno or to the Brissago Islands, which are home to the only island botanical garden in all of Switzerland.

ascona lake maggiore swiss villages

(Photo by Christian Guerra / @swissvillages)

4. Erlach – Lake Biel (BE)

Erlach is a unique village overlooking Lake Biel. In the upper part of the town we find the old castle, which now houses a museum and school, and beautiful houses that gradually descend to the shores of the lake, creating a picture-postcard view. All around, the vineyard takes center stage, and there is no shortage of several wine cellars where wine tasting can take place.

Erlach lake Biel swiss villages

(Photo by Christian Guerra / @swissvillages)

Lake Biel possesses a strip of land that stretches from Erlach for several kilometers to the island of St. Peter (now in fact turned into a peninsula), which was home for some time to the well-known philosopher Rousseau. From Erlach it is possible to reach by boat the beautiful villages of Le Landeron and La Neuveville, both members of the same network of “The Most Beautiful Villages in Switzerland”.

erlach lake Biel swiss villages

(Photo by Christian Guerra / @swissvillages)

5. Grandson – Lake Neuchâtel (VD)

On the romantic Lake Neuchâtel, it is impossible not to notice from afar the small town of Grandson. Of great note are its colorful houses and the old St. Baptist Church, a national historic monument. Walking through the narrow lanes we will find ourselves in many small squares and nooks that are decorated and well-kept and all with jaw-dropping views of the lake. Grandson’s star is its immense 11th-century castle, which houses an outstanding collection of arms and armor.

grandson lake Neuchatel swiss villages

(Photo by Christian Guerra / @swissvillages)

Lake Neuchâtel is an ideal summer destination for cooling off in its clear waters. In Grandson, for example, there is certainly no shortage of lidos and green areas to relax. On board the boat you can take part in tours and discover the secrets of the lake’s preserved shores.

grandson lake neuchatel swiss villages

(Photo by Christian Guerra / @swissvillages)

You can find out more about these 5 villages and many others by downloading the official “Beaux Villages” app for iOS and Android.

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DISCOVER SWITZERLAND

Goodbye Edelweiss: Swiss tourism body unveils its new logo

After three decades with the same 'old' logo — the Edelweiss flower — Switzerland’s tourism board has now re-branded itself. What is its new symbol now?

Goodbye Edelweiss: Swiss tourism body unveils its new logo

For nearly three decades, Switzerland Tourism, which promotes the country’s charms abroad,  depended on the Alpine flower to sell ‘Swissness’ to foreign tourists.

Coloured in gold, with a Swiss flag in the middle (perhaps so as to distinguish it from the edelweiss that also grows on Alpine meadows in Austria, France, and Germany), the flower had been part of the organisation’s official logo since 1995.

Image by Switzerland Tourism

 

Crossing its t’s

Now, however, the tourism board is taking its logo to a whole new level — or at least that is how the organisation is referring to the new design it unveiled at a press conference in Geneva on Monday.

And what could be more Swiss, or more emblematic of Switzerland, than… the country’s flag (you may argue that the iconic Matterhorn would be a good choice as well, now that it is no longer featured on the Toblerone chocolate).

The new logo features the word ‘Switzerland’ (in English), with the letter ‘t’ replaced by the flag.

With this new image, the tourism board “is now spreading its new identity throughout the world,” Switzerland Tourism said.

Another Swiss icon: Roger

Whatever you may think of the new logo, and even if you don’t think about it at all, the fact remains that Switzerland Tourism has had some clever ideas up its sleeve to ‘sell’ the country to foreign visitors.

Over the past few years, it has teamed up with retired tennis champ Roger Federer (who, in turn, had teamed up with other high-profile individuals) to promote Switzerland worldwide.

This is one example:

https://www.youtube.com/watch?v=wXcBGfXXL4w&t=13s
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