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Troubled airline Norwegian gets new captain for New Year

Low-cost airline Norwegian has named the executive who must lead the company safely through an economically turbulent time.

Troubled airline Norwegian gets new captain for New Year
Incoming Norwegian CEO Jacob Schram. Photo: Vidar Ruud/NTB/Ritzau Scanpix

Norwegian Jacob Schram is to take over as the company’s CEO from January 1st, the airline confirmed in a message to the Norwegian stock exchange and reported by business media E24.

Acting CEO Geir Karlsen is to step down.

The appointment of Schram is the first major move by the company’s Danish chairman of the board, Niels Smedegaard, who took over in April.

Schram has 30 years of experience with companies including Circle K, Statoil, McDonald's and McKinsey.

“His comprehensive managerial experience from global companies, clear customer orientation and ability to create value is exactly what Norwegian needs, now that the company is now entering a new phase in which growth is slowing down and we must focus on profitability,” Smedegaard told E24.

Norwegian has previously tried to raise money by selling aircraft and has also advised its shareholders that sales of new shares may be necessary.

The company also wants to operate fewer, but fuller departures, with a plan to put ten percent fewer tickets on sale next year.

In addition to its own problems, Norwegian has been affected by the fact that it has 18 Boeing 737-MAX aircraft, currently under a flight ban after two major aviation tragedies involving the model.

The various measures appear to have helped the company somewhat, having posted its the best-ever quarterly results ever in the third quarter of this year.

Those accounts show that the low-cost carrier has also begun to raise its prices.

READ ALSO: Norwegian registers record year with 33 million passengers

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AIRLINE

Airline Norwegian posts 15 billion kroner loss after nightmare 2020

Low cost airline Norwegian has registered a loss of 14.9 billion Norwegian kroner for 2020, a year in which the company saw a drastic reduction in passenger numbers and was on the brink of bankruptcy.

A file photo of a Norwegian Air Shuttle plane in Finland.
A file photo of a Norwegian Air Shuttle plane in Finland. Heikki Saukkomaa / Lehtikuva / AFP

Low cost airline Norwegian has registered a loss of 14.9 billion Norwegian kroner for 2020, a year in which the company saw a drastic reduction in passenger numbers and was on the brink of bankruptcy.

The company published its annual results on Friday, revealing the huge operating loss.

Norwegian’s 2019 result, a loss of around 1.7 billion kroner, had put the company in a difficult position even prior to the outbreak of the Covid-19 pandemic.

The coronavirus outbreak and its consequent travel restrictions reduced the company’s passenger numbers to 6.9 million in 2020. That is 29 million fewer than in 2019.

Not all of the loss is due to fewer passengers. Around half of the company’s devaluation is attributed to a depreciation of the value of its aircraft fleet, news wire Ritzau reports.

“2020 was an exceptionally demanding year for air travel and for Norwegian,” CEO Jacob Schram said in a statement on the annual results.

“In light of that, the result for the fourth quarter (of 2020) is not surprising. Unfortunately, the majority of our employees are furloughed and many have lost their jobs – in part because of the closure of long distance services,” he added.

The company was already in debt prior to the pandemic and is now under bankruptcy protection in Ireland and is undergoing similar process in Norway.

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