The organisation PETA is offering €12,500 for any information that will lead to the identification of the man who was seen cruelly booting the animal off the edge of the canyon.

“It is imperative that any community facing a sadistic and violent act such as this one, takes measures to find the culprit or culprits and bring them to justice," said Daphne Lacroix, spokesman for the association in France.

The video of the shocking incident, has gone viral around the net after being posted on YouTube, with thousands of web users expressing their disgust at the act.

The hunt to find the culprits may eventually focus on France with the two men involved in the clip heard speaking French to each other.

PETA’s reward is for anyone that gives information “leading to the arrest and conviction of the individual, who is presumed to be French” the organisation said.

“Those who abuse animals are a danger to everyone, they can turn on anyone in their path, human or non-human," says PETA’s Lacroix.