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Froglit: Why books about France still sell

Scores of books have been written about France over the years and they just keep coming. The authors behind some of those works tell The Local why literature on France (froglit) continues to be a money spinner and offer tips for anyone who fancies giving it a shot.

Froglit: Why books about France still sell
The secret to writing a book about France. Photo: Shutterstock

Is there any other country more written about in the Anglo literary world than France?

A quick glance at an online list of books about France and the French suggests the answer to that question is no, impossible.

Dozens of books have been penned over the years including Peter Mayle’s famous A Year in Provence that was made into a TV series, to modern bestsellers like Pamela Druckerman’s French Children Don’t Throw Food.

And they are still being churned out, with one of the latest editions to “Froglit” being Mireille Guiliano’s French Women Don’t Get Facelifts, a follow up to her best-seller French Women Don't Get Fat.

The simple fact is, books about France and the French are still money earners, Lucy Wadham the author behind The Secret Life of France tells The Local.

The author was asked by her publishers to write about her experiences of love, marriage and work in France, because they knew it would sell.

“When they suggested I write about France, my heart sank. Fiction is my first love and this book felt like homework,” she says.

And the reason why publishers are still commissioning new books about France is the same reason why Anglo media churn out articles daily about the goings on in France that are lapped up by readers.

“French culture still tends to run contrary to the dominant model, which is Anglo-Saxon. As such France offers endless opportunity for comparison to British and American readers,” says Wadham.

“Because France has not fully embraced either capitalism or feminism French attitudes to so many aspects of life are different to ours.

“As long as France continues to go her own way like this, I think she'll continue to provide fodder for the kind of book, many of which are driven, either by a dewy-eyed envy or a certain scorn,” she adds.

SEE ALSO: The ten best books about France

While the contrast between the French and our own culture continues to provide the motivation for Anglos to gobble up literature about France, the types of books written about the country do not all fall into the same category.

It seems the ones that have the biggest chance of selling are the ones that promote the “myth about France being a dream-like cultural paradise – the haute cuisine, the stylish fashion, the sexy women, the awe-inspiring architecture, the savoir-vivre of the French,” author Matthew Fraser says.

“This category has is a veritable industry, every year there dozens more books flogging the myth,” says Fraser who wrote Home Again in Paris: Oscar, Leo and me

Piu Marie Eatwell, whose myth busting book They Eat Horses Don’t They – The Truth about the French came out last year, agrees.

“Writing a book about France is quite difficult for authors on the subject who want to portray what France is really like because the genre is highly commercialized and dominated by a certain type of book that plays up to the romanticized clichés that foreigners have about life in France," she says.

“Publishers therefore tend to want to commission only these types of books, so getting anything that is more serious or critical commissioned is very difficult.”

However that’s not to suggest that only books that pick a new angle on an old myth or a new French village to base and Anglo-French love affair in, will be successful.

There is a recent trend for books which dispel the myth and take a harsher, more factual look at the state of modern France, rather than the peddle the idyll many authors would have us believe.

“This suggests that – finally – readers and publishers are showing a welcome willingness to look behind the romance of living in France, to the reality that lies beneath,” says Eatwell.

And for those books that took a critical look at France, it might not just be Anglo publishers who would be willing to publish them.

British author Peter Gumbel has written three books for a French audience including “On achève bien les écoliers”, which looked at the demeaning culture in French schools and became a non-fiction best seller in France.

“French publishers are looking for constructive criticism, a sort of international reality check and aren’t interested in anything that might be construed as mindless French-bashing,” Gumbel tells The Local.

Although as a caveat Gumbel adds “If you do get a French publisher don’t expect to get rich. Their advances are puny.”

If you are considering writing a book about France most of the published authors we spoke to suggest there’s one thing to keep in mind at all times – honesty.

“I'd say just one thing,” Stephen Clarke author of best-selling A Year in the Merde, tells The Local. “Make sure it's all your own work.  Your own style, your own opinions.

“There are so many books about France, so many farmhouses have been renovated, so many Anglo-French love affairs or divorces have been described that there's only one way of making it fresh – make it all yours.”

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BOOKS

15 books to read in Spain this summer

The Local asked readers for recommendations for a summer reading list of must-read books either about Spain, based in Spain or by Spanish authors.

15 books to read in Spain this summer
Photo: deltaoff/Depositphotos

Your suggestions included everything from war memoirs to expat stories to sci-fi thrillers – here are some of the best picks.

Spanish History

Ghosts of Spain: Travels Through a Country’s Hidden Past  – Giles Tremlett

As Madrid correspondent for The Guardian newspaper, Giles Tremlett travels around Spain finding echoes of the Civil War and Franco regime that have long been buried under a code of collective silence. Tremlett’s journey takes him from the recently unearthed mass graves of murdered Republicans in rural Castile to neo-Francoist rallies in Madrid as he explores the “pact of forgetting” that has compelled Spaniards to disregard their country’s violent past. Seamlessly alternating between travelogue and historical narrative, Tremlett’s fascinating work is a must-read for those who want to better understand Spain’s recent history.

The New Spaniards – John Hooper

Contemporary Spain is masterfully illustrated in John Hooper’s comprehensive account of the radical political and cultural changes that have followed the country’s transition to democracy in 1977, covering a vast range of subjects, from crime and education to arts and the media. Hooper’s definitive tome serves as an ideal companion to Ghosts of Spain.

Iberia – James Michener

The late Pulitzer Prize-winning author James Michener presents a detailed history of Spain from 1968 that takes in everything from the Moorish occupation to Franco, as well as Michener’s own very personal take on his adopted homeland. 

La Roja: A Journey Through Spanish Football – Jimmy Burns

Spain’s national identity is inextricably bound up with its love of football, and this provides the basis for Jimmy Burns’ essential chronicle of the nation’s relationship with the sport. Burns expertly traces the history of the game’s presence in Spain, starting with its introduction to the Basques by British visitors, through to its eventual ubiquity and growing association with politics during the Franco regime, and finally the transformation of the national style of play introduced by Dutch maestro Johan Cruyff.

Civil War Narratives

Homage to Catalonia – George Orwell

Orwell’s 1938 classic offers a first-hand account of the author’s time with the POUM (Workers’ Party of Marxist Unification) during the Civil War. Praised for its honesty with regard to the ideological differences in the ranks of the leftists, Homage to Catalonia is a compelling, street-level record of the spirit of a revolutionary Barcelona in wartime.

For Whom the Bell Tolls – Ernest Hemingway

Often said to be one of the best novels ever written about war, Hemingway’s famous text draws on his time as a journalist in Spain reporting on the Civil War for the North American Newspaper Alliance. The novel centres on a young American member of the International Brigades, and explores the personal impacts of the war as well as broader ideological themes.

As I Walked Out One Midsummer Morning – Laurie Lee

Laurie Lee’s memoir and sequel to Cider With Rosie recounts his epic journey through Spain on foot, eking out a living by playing violin outside cafes and sleeping rough as the Spanish Civil War breaks out.

The Seamstress – Maria Dueñas

Dueñas’ bestselling novel is a tale of intrigue and romance set during the outbreak of the Civil War. Dressmaker Sira Quiroga flees to Morocco with her lover before being abandoned and having to make a living sewing for wealthy expats, among them the wives and mistresses of Nazi officers. Gaining a bank of sensitive information from their gossip, Sira risks her life to become an informant for the British secret service.

READ ALSO: The 14 best books about the Spanish Civil War

Novels

The Family of Pascual Duarte – Camilo José Cela

Spanish Nobel laureate Camilo José Cela’s 1942 novel provoked moral outrage in Spain upon its publication due to its graphic depictions of brutality, resulting in it being banned for several years. Set between the late nineteenth and early twentieth centuries, the novel’s eponymous protagonist leads a life of poverty and frustration in rural Extremadura, where he begins to find catharsis in extreme violence. The novel’s presentation of an alienated individual on the fringes of society has been seen by some as a uniquely Spanish answer to Existentialism, often called ‘tremendismo’. 

The Shadow of the Wind – Carlos Ruiz Zafón

Set in Barcelona during the 1920s and 30s, Carlos Ruiz Zafón’s worldwide bestseller is a coming of age tale about a young boy who unravels a long hidden mystery through a chance discovery in the ‘Cemetery of Forgotten Books’, which combines “the passion of García Márquez, the irony of Dickens, and the necromancy of Poe.”

Literature® – Guillermo Stitch

Out in July, Guillermo Stitch’s first novel has already been called “a masterpiece” by the San Francisco Book Review. Penned in the author’s home of Tarifa, Andalusia, Literature® is a sci-fi noir that “wraps the razor wit of Raymond Chandler around the extraordinary vision of Philip K. Dick” and whose plot concerns a terrorist living in a world where fiction is banned.

Happy as a Partridge: Life and Love in Madrid – Kate Boyle

Debut novelist Kate Boyle’s Happy as a Partridge: Life and Love in Madrid centres on Evie Fuller, an English girl who relocates from London to Madrid to teach English. The novel traces Evie’s adventures in work and romance as she attempts to navigate a new and exciting culture and falls in love with her adopted home.

Life in Spain

Driving Over Lemons: An Optimist in Spain – Chris Stewart

Former Genesis drummer Chris Stewart documents his relocation to an old Andalusian farm with his wife Ana, as they struggle to get to grips with Spanish culture, a colourful cast of local characters and life on an isolated hillside without electricity or running water. This is the first book in a trilogy of his life in the Alpujarras.

Iberian Adventures – Ian Gibson

The esteemed Irish historian Ian Gibson has been a citizen of Spain since 1984, and his latest book collects the experiences and observations he has amassed over that time. Part memoir, part travelogue, Iberian Adventures takes in Gibson’s initial move to Spain, compelled by a love of Federico García-Lorca but with little knowledge of the country, through to his gradual understanding of and assimilation into his home of six decades.

Dancing in the Fountain: How to Enjoy Living Abroad – Karen McCann

Californian travel writer Karen McCann describes her decision to relocate to Spain as “the greatest opportunity to reinvent yourself outside of the witness protection program” in this funny and illuminating chronicle of her move from the American Midwest to Seville.

READ MORE: 10 Madrid bookshops that are more than just bookshops