SHARE
COPY LINK

INDIA

Ikea’s India plans hit snag over sourcing issue

A dispute over sourcing regulations is clouding plans by Sweden's IKEA to open 25 of its trademark blue-and-yellow stores in India as it seeks new markets for its flat-pack furnishings.

Ikea's India plans hit snag over sourcing issue

Ikea last month asked India for permission to launch retail operations in India, promising to invest $1.9 billion over the coming years — part of a broader push into emerging markets including China and Russia.

Ikea’s request gave a vital boost to India’s government which hailed it as a sign that global investor confidence “is still intact” despite a sharply slowing economy, a slew of corruption scandals and suffocating red tape.

But now New Delhi’s insistence that the world’s biggest furniture retailer source 30 percent of its supplies from small Indian manufacturers has become a sticking point.

India defines a small business as any firm whose plant investment does not exceed $1 million. But Ikea says small firms would fast outgrow the cap after they started supplying the Swedish giant and become much bigger players.

“Small industries need to be allowed to grow and develop,” Ikea spokeswoman Josefin Thorell told AFP by email late last week, adding it was important that the definition of small industry provide “flexibility”.

IKEA says suppliers should continue to qualify as small businesses even after they exceed the investment ceiling.

It has also asked that its compliance with the sourcing target be calculated over a 10-year span rather than one year, saying it would be “impossible for the Ikea Group to meet this requirement from day one”.

India’s media at the weekend reported government divisions over Ikea’s bid for relaxation of the sourcing rules that critics say discourage overseas investment.

The sourcing stipulation is part of efforts by the centre-left government to defuse populist opposition to the entry of big foreign retailers in a country where small mom-and-pop stores dominate as well as to boost local industry.

India’s Business Standard newspaper said the government body responsible for industrial development had agreed to tweak the rules to suit Ikea.

But the Times of India said the small business ministry opposed any dilution of the regulations on grounds it would hurt small enterprises.

Given Ikea’s high-profile and Prime Minister Manmohan Singh’s statement on Friday that he wants to make the country a “more business-friendly place”, most analysts believe a compromise will be found.

Ikea, which in 2009 scrapped plans to enter the market due to regulatory concerns, says it has a “long-term vision” for India.

“Keeping in mind Ikea’s stature, I’m sure the government will work out something,” Saloni Nangia, president of retail consultancy Technopak, told AFP.

“Meeting the 30 percent sourcing target will take time — Ikea just wants some latitude,” she added.

Privately-held Ikea says it is “eager” to open stores in the country of 1.2 billion people but has set no target date.

It made its investment announcement after India allowed foreign retailers selling one brand to own 100 percent of their Indian businesses, instead of 51 percent, as part of moves to liberalise the sector.

Ikea sees huge potential in India’s burgeoning middle class whose “wallet is still thin” but who want “inexpensive but nice home furnishings”, Ikea chief executive Mikael Ohlsson told AFP on a scouting mission to India two years ago.

“It will be good for Ikea to have such a large market. Even with the economy slowing, the retail market has a strong future,” said Technopak’s Nangia.

Technopak estimates the retail market is generating sales of $470 billion a year — of which only $27 billion comes from “organised retail” or chain stores.

Retail sales are seen hitting $675 billion over the next five years — out of which $85 billion will come from chain stores.

Member comments

Log in here to leave a comment.
Become a Member to leave a comment.

WEATHER

Danish Ikea store shelters staff and customers overnight during snowstorm

Heavy snowfall left 31 people looking for a spare cushion at the Aalborg branch of Ikea on Wednesday as they were forced to spend the night at the store.

A file photo at Ikea in Aalborg, where 31 people stayed overnight during a snowstorm on December 1st 2021.
A file photo at Ikea in Aalborg, where 31 people stayed overnight during a snowstorm on December 1st 2021. Photo: Henning Bagger/Ritzau Scanpix

Anyone who has found themselves wandering the mazy aisles of an Ikea might be able to empathise with the sense of being lost in the furniture store for a seemingly indefinite time.

Such a feeling was probably more real than usual for six customers and 25 staff members who were forced to spend the night at the furniture giant’s Aalborg branch after being snowed in.

Heavy snow in North Jutland brought traffic to a standstill and halted public transport in parts of the region on Wednesday afternoon, resulting in a snow-in at Ikea.

“This is certainly a new situation for us,” Ikea Aalborg store manager Peter Elmose told local media Nordjyske, which first reported the story.

“It’s certainly not how I thought my day would end when I drove to work this morning,” Elmose added.

The 31 people gathered in the store’s restaurant area and planned to see Christmas television and football to pass the evening, the store’s manager reported to Nordjyske.

“Our kitchen staff have made sure there is hot chocolate, risalamande, pastries, soft drinks, coffee and the odd beer for us in light of the occasion. So we’ll be able to keep warm,” he said.

“We couldn’t just send them outside and lock the door behind them at our 8pm closing time. Absolutely not. So of course they’ll be staying here,” he added.

The temporary guests were given lodging in different departments of the store in view of the Covid-19 situation, Nordjyske writes.

“For us , the most important thing was to take care of each other and that everyone feels safe,” Elmose said.

At least Ikea’s stranded customers and staff had somewhere comfortable to lay their heads.

The same can unlikely be said for around 300 passengers at the city’s airport who had to stay overnight at the terminal.

The airport was forced to stop flights from 2:30pm yesterday amid worsening weather, which also prevented buses from transferring passengers to hotels.

“We have around 300 people in the terminal right now and have been giving out blankets on the assumption they will be staying here tonight,” Aalborg Airport operations manager Kim Bermann told Nordjyske.

READ ALSO: Ikea reopens in Denmark after country’s worst retail month this century

SHOW COMMENTS