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SPIRITS

Swedish vodka maker hits Absolut record

Absolut Vodka smashed previous production records during the past fiscal year, shipping out 99 million litres of the popular distilled spirit from its factory in southern Sweden, the company reported on Thursday.

Swedish vodka maker hits Absolut record

Absolut, exclusively produced in the small municipality of Åhus in Skåne, broke production records during the past fiscal year, according to the annual report for Pernod Ricard, the parent company of The Absolut Company.

Both sales and sales volume increased by 6 percent.

This means that 11 million 9-liter cases, representing 99 million litres were produced, thus setting a new record for the distillery in Åhus.

That breaks down to more than 600,000 bottles produced every day.

Absolut Vodka, representing more than 400 years of vodka-making tradition, is produced from a hardy winter wheat found in Åhus.

Every bottle contains more than one kilogram of the grain.

The precursor to today’s Absolut Vodka, “Absolut Rent Brännvin” (Absolute Pure

Vodka), was introduced in 1879 by the Swedish entrepreneur and legend, Lars Olsson Smith, also known as “The Vodka King,” who used a continuous distillation process.

Since its launch in 1979, Absolut Vodka has risen to fourth largest spirits brand in the world.

It’s parent company, Pernod Ricard, claims a worldwide leading position in premium and prestige spirits, with more than €7,000 million ($10,000 million) in net sales and 18,000 employees across 70 countries.

Other brands owned by the wine and spirit giant include Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish Whiskey, Martell cognac, Havana Club rum, Beefeater gin, Kahlúa and Malibu liqueurs, Mumm and Perrier-Jouët champagnes, among others.

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THEFT

‘World’s most expensive vodka’ stolen from Copenhagen collection

A bottle of vodka claimed to be worth over a million euros was stolen from a collection in Copenhagen in the early hours of Tuesday, says the owner of the collection.

'World’s most expensive vodka' stolen from Copenhagen collection
Photo: Brian Ingberg/Polfoto/Ritzau

The expensive spirit was lifted from the collection at the Café 33 bar in the Vesterbro district of the Danish capital, the bar’s owner told TV2 Lorry.

The stolen Russo Baltique vodka is the only one of its kind and is worth eight million kroner (1.1 million euros), Brian Ingberg said to the media.

Its high value is due in part to the three kilograms of gold and three kilograms of silver used to make the bottle.

It is also adorned with leather from a 1912 Monte Carlo rally car, according to the report.

“I had loaned [the bottle] from Russia from something called the Dartz Factory, which makes the world’s most expensive cars and vodka. It has been part of my collection for six months, but not anymore,” Ingberg told TV2 Lorry.

The Dartz Motorz Company is a privately-held company based in Latvia that produces high performance armoured vehicles.

“I am obviously very upset. It was the icing on the cake in my collection. Of the 1,200 bottles I have, this was a very special bottle to have there,” Ingberg added.

The theft has been reported to Copenhagen Police. Security camera footage posted on the vodka collection’s Facebook page shows two masked men wearing baseball caps stealing the vodka, according to Ingberg.

“They apparently have a key or copied a key, and they have rolled up the shutters and unlocked the door, then gone into the bar and broken down the door to the vodka museum in the basement. They then left with only one bottle, even though there are 1,200 bottles they could have taken,” Ingberg told TV2 Lorry.

Copenhagen Police confirmed to TV2 Lorry on Tuesday that it had received a report of the theft and that the case had been referred to its burglary section, the media reports.

READ ALSO: Luxury cars driven from Barcelona to Denmark in fraud and theft case