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FOOD AND DRINK

Fonduegate: Why customer service is different in France

An argument in a Paris cheese shop over a fondue taught The Local's Europe editor Ben McPartland that the phrase "the customer is always right" just doesn't apply in France.

Fonduegate: Why customer service is different in France
A couple enjoy a fondue in Bern, Switzerland (Photo by STEFAN WERMUTH / AFP)

As a veteran of fondues I know what I want in there: Comté, Beaufort and Appenzel. Forget Emmental, it’s not strong enough.

But a few years ago, my usual Paris cheesemonger put a spanner in the works of my fondue plan.

When I asked him for some Beaufort he just looked at me and shook his head. The conversation went roughly like this.

Monsieur fromage: “The Beaufort is just too good.”

Me: “Ah great. I’ll have 200 grams please”.

Monsieur: “No it’s too good for a fondue. It’s so tasty. It would pain me (faire mal au coeur) to see it melted.”

Me: “Ha ha, OK that sounds amazing. I’ll have 400 grams please.”

Monsieur: “No, no. It would be a waste. This is a 2015 Beaufort. And at €39 a kilo. It’s too expensive for a fondue.”

Me: “Ah that’s OK I don’t mind paying.”

Monsieur: “No, No. I’ll give you some Abondance. It’s a similar cheese and cheaper.”

Me: “Errrr. OK, but can I have some Beaufort too.”

Monsieur: “Are you going to put it in the fondue?

Me: “Errrrrr (I can’t lie), oui.” 

Monsieur: “Sorry can’t do it.”

Me: “Wait, you are meant to be a cheese-eating surrender monger.”

Monsieur: “What?” 

OK that last bit was made up. But in my head I was thinking “Cheeses Christ. Is he for real or is he totally Emmental. Does he not want my money?”

Isn’t the customer meant to always be right? What would have happened if I had insisted? Would he have thrown me out for his principles and told me to go and spend my €44.53 in another cheese shop?

Could he report me to the préfecture and scupper my future attempts to get French nationality? I feared I would be banished to cheese hell (Holland) if I pushed it too far. I was left in shock but also awe of the man who protected the welfare of his cheese.

In the end we reached a kind of compromise. He gave me Abondance for my fondue and agreed to sell me 200g of his special Beaufort as long as I signed a “compromise de vente” (sales agreement) that it wouldn’t be grated or melted and would only be used to be put on display on the mantelpiece.

Well not quite, but almost.

He did also take the time to explain to me why a 2015 Beaufort is just too good for fondue – good Beaufort aged for two years are becoming harder to find these days, apparently, because they are expensive to make and store.

Producers are under pressure to earn money and they know the name Beaufort will sell anyway, so they are not bothering to keep them and age them. The ageing process can be risky and it can go wrong and lead to the cheese being ruined.

He invited me to pop to a supermarket and buy a 6-month-old Beaufort for a fondue, but not his 2015 vintage. The taste would be lost forever in that melting pot.

Because this happened in the social media heyday of 2017, the story of ‘fonduegate’ spilled over onto Twitter where many sided with the shopkeeper and some even felt sympathy with my position.

Even France’s Ambassador to Sweden got involved and as you’d expect he was very diplomatic.

Anyway I might not have come away with the cheese I was after but I certainly learnt a thing or two.

The reaction of the French shopkeeper was not of course a total surprise. Most people who have lived in France will have a story of having been corrected or even told off by shopkeepers, waiters or chefs after trying to order something.

FACTCHECK Do French waiters really tell you what you can order?

There are the chefs who refuse to do a steak well done. A waste of good meat, they say. There are wine sellers who refuse to sell you a bottle of Bordeaux if they find out you are cooking Boeuf Bourguignon and the clothes store staff who simply tell you: “Sorry you are just too big to fit in that size”.

While everyone who has been to France has probably had the experience of a moody waiter or a shopkeeper who seems affronted you entered his/her store to spend money, they do have an unfair reputation of being impolite and snooty.

They generally know their stuff, especially when it comes to food and are a lot more passionate about what they are selling than we perhaps are used to in stores in “Anglo-Saxon” countries where might get the works in terms of politeness, but do we always get the expertise?

So respect to the Paris cheesemonger. A man who puts fromage above fric.

READ ALSO: Best Briehaviour: A guide to French cheese etiquette

HEALTH

Perrier problems: What’s going on with French mineral water?

Perrier has halted production of 1-litre bottles of its famous carbonated water because of a contamination problem - the latest in a series of problems with some of France's most famous mineral water brands.

Perrier problems: What’s going on with French mineral water?

The French love bottled water. They spent an estimated €2.5 billion and drank an average of 145 bottles each of the stuff in 2023.

The country is both the world’s biggest exporter of bottled water and the home of its most famous brands from Volvic to Evian, Vittel to Perrier.

But all is far from well in the highly lucrative bottled water market.

In January, it was reported that a third of French mineral water brands received treatments which are banned for the supposedly ‘natural’ products and, in April, France’s health watchdog demanded a clampdown at Nestlé water sites after traces of “faecal” contamination were found.

Meanwhile drought conditions last year raised concerns about overproduction of bottled water in France, with companies exempted from water restrictions that everyone else faced.

Perrier problems

Now, it has emerged that Nestlé has halted production of one-litre bottles of Perrier water at its facility in Vergèze, in the Gard département in south-west France, according to Le Monde and Radio France.

After learning in April that one of the plant’s wells had been shut down following a ‘contamination episode’ after flooding caused by Storm Monica, the investigation has found that two more wells have recently undergone disinfection operations – which the Nestlé group said was a ‘regular maintenance operation’.

Following the April contamination warning, State authorities ordered the destruction of a batch of at least two million bottles of Perrier. The final number of destroyed bottles was around 2.9 million, according to Nestlé group’s own estimates.

Officials, including members of the Occitanie regional health authority, visited the Vergèze facility on May 30th to inspect the plant, boreholes and water quality monitoring laboratory. The findings of this inspection have not yet been made public.

But of seven wells used to produce Perrier brand fizzy mineral water, most are currently out of service, the investigation found – prompting production of the famous one-litre green bottles of Perrier water to be halted until at least the end of summer.

A préfectural decree means the company can draw water from two boreholes to produce a drink called Maison Perrier, which will not have ‘natural mineral water’ status.

Water conditions

The risk to water quality is not confined to the Vergèze operation. Safety concerns have been known by health authorities for years in the Vosges region where the Hépar, Contrex and Vittel brands are drawn, the investigation found, citing a confidential report in which officials expressed concern about the withdrawal of illicit treatments, which could “expose consumers to a health risk, as the treatments were put in place to compensate for a quality defect in the resource”.

In June 2023, in a letter sent to food safety watchdog the Agence nationale de sécurité sanitaire alimentaire nationale (Anses), the director of Occitanie’s regional health authority referred to “regular bacteriological contamination of raw water in at least five of the seven drilling”. 

In October of the same year, Anses alerted the government of an “insufficient level of confidence” to ensure “the health quality of finished products”.

Nestlé’s response

Nestlé said that it had initiated a plan to transform its factories, in agreement with authorities. “We have invested significantly, and will continue to do so, to protect this unique heritage and ensure its future,” the group told journalists from Le Monde and Radio France.

But unions are concerned about the future of the plant and its 1,000 employees and have triggered a clause in the Code du travail meaning they will be alerted of “facts likely to affect the economic situation of the company”, amid concerns authorities could order the shutdown of the plant for safety reasons.

So, is bottled water in France safe to drink?

There are two main types of bottled water in France – spring water and mineral water. 

Spring water is subject to the same safety regulations as tap water. But it cannot undergo disinfection treatment. Be aware, a single brand of spring water can in fact come from several sources located in different regions, and the composition can change bottle-by-bottle, depending on the origin.

Mineral waters are not subject to the same safety rules as tap water – in fact, some mineral waters would not be allowed in the public drinking water system because they would not meet strict criteria. For example, fluoride levels are limited at 1.5 mg/l for tap water; mineral waters, however, can contain up to 5 mg/l.

Like spring water, mineral water should not be subject to disinfection treatments.

But, on the whole, and despite recent concerns, bottled water in France is safe to drink.

And which one is the cheapest?

Tap water. According to consumer watchdog UFC-Que Choisir it costs €0.003 per litre, on average, or less than €2 per year for a consumption of 1.5 litres of tap water every day.

And it is subjected to all kinds of routine checks – 54 different parameters are monitored pretty much all the time.

6 things to know about tap water in France

If you’re not a fan of the taste, you could always run it through a water filter. It will be more expensive, but still cheaper than bottled water – and still subject to the same number of safety checks, plus it has been filtered.

It’s also better for the planet because tap water doesn’t involve plastic bottles – the city of Paris is currently running a campaign to encourage people to drink tap water in order to reduce waste in the form of plastic bottles. The city has hundreds of drinking water fountains and businesses that display the L’Eau de Paris’ label will refill your water bottle for free.

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