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McJobs worth more than university

A majority of personnel managers consider a job at McDonalds more valuable than a political science course at university.

A new report – commissioned by McDonalds – has shown that 59 percent of personnel managers consider the experience gained from a job with the global fast food chain more beneficial than a term spent studying political science.

Pollster Sifo asked a total of 200 personnel managers and over 1,000 people between the ages of 16 and 25 about the importance of gaining a foothold in the labour market.

Personnel managers (59 percent) and young people (47 percent) both said they valued a job at McDonalds more highly than a term spent studying political science at a third level institution.

The managers surveyed were overwhelmingly in favour of young people finding their way into the labour market at the earliest possible opportunity: 85 percent said that job seekers had satisfactory levels of education but lacked practical experience; 91 percent believed that a lack of work experience made it more difficult for many young people to get a job.

Albin Kainelainen, an economist at trade union confederation LO, acknowledges that youth unemployment is high in Sweden and identifies two central problems that need to be tackled.

“Firstly there is a problem with the education system, both at the gymnasium and university levels.

“There are too few young people going into vocational training to become carpenters, healthcare workers and so on,” Kainelainen told The Local.

He also noted that many people are going into the wrong type of university education as far as jobs are concerned, with political science courses serving as a case in point.

“The second problem is that of wages. Are they too high?

“We do not believe that to be the case. The majority of young people can get jobs. Any lowering of wages would affect a very large group.

“Maybe one needs to look at the wage cost, in terms of social charges for example, and see if it might be possile to introduce an employment subsidy for those who have problems getting work,” he said.

LO has strong ties with the Social Democrats and its recommendations often dovetail with those of the current opposition. With this in mind, how does Albin Kainelainen view the performance of the current centre-right government with regard to creating work for young people?

“The current government won’t solve the youth unemployment problem.

“They have only one method, which involves lowering wages and using the stick rather than encouraging young people to acquire the capabilities they need to perform well on the labour market,” he said.

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WORKING IN SWEDEN

‘Reassess your cultural background’: Key tips for foreign job hunters in Sweden

Many foreigners living in Sweden want to stay in the country but struggle to find a job, despite having relevant qualifications. The Local spoke to three experts for their advice.

'Reassess your cultural background': Key tips for foreign job hunters in Sweden

One international worker who found it hard to land her first job in Sweden is Amanda Herzog, who eventually founded Intertalents in Sweden with the aim of helping other immigrants find work in the country.

Herzog originally came to Sweden to study at Jönköping University and decided to stay after graduating.

“I thought it would take three months, maybe six months to find a job, I was prepared for that,” she told The Local during a live recording of our Sweden in Focus podcast held as part of Talent Talks, an afternoon of discussions at the Stockholm Business Region offices on how to attract and retain foreign workers in Sweden.

“What happened was it took over 13 months and 800 applications to actually get a job in my industry, within marketing.”

During this time, Herzog was getting multiple interviews a month, but was not getting any further in the process, despite showing her CV to Swedish recruiters for feedback.

“They were baffled as well,” she said. “By the time I landed my dream job, I had to go outside of the typical advice and experiment, and figure out how I actually can get hired. By the time I got hired, I realised what actually works isn’t really being taught.”

‘Reassess your cultural background’

Often, those who come to Herzog for help have sent out hundreds of CVs and are unsure what their next steps should be.

“My first piece of advice is to stop for a second,” she said. “Reassess your cultural background and how it fits into Sweden.”

Herzog, for example, discovered she was interviewing in “the American way”.

In the US, when asked to tell an interviewer about yourself, you’d be expected to discuss your career history – how many people have you managed? Did sales improve while you were working there? – while Swedes are more likely to want to know about you as a person and why you want to work in a specific role for their company in particular.

“A lot of people don’t know this, so imagine all of the other cultural things that they’re doing differently that they learned in their country is normal,” Herzog adds.

“Just start with learning, because it could be that you don’t need to change very much, you are qualified, you just need to connect with the Swedish way of doing things.”

 
 
 
 
 
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Networking is important

“Don’t hesitate to reach out for help and guidance,” said Laureline Vallée, an environmental engineer from France who recently found a job in Sweden after moving here nine months ago with her partner, who got a job as a postdoc at KTH Royal Institute of Technology.

“You tend to insulate yourself and consider yourself not capable, but you’re not less capable than you were in your home country, you just need to explain it to the employers.”

Another tip is to network as much as you can, Vallée said.

“Networking is really important here in Sweden, so just go for it, connect with people in the same field.”

This could be through networks like Stockholm Akademiska Forum’s Dual Career Network, which helps the accompanying partners or spouses of foreign workers find a job in Sweden, or through other connections, like neighbours, friends, or people you meet through hobbies, for example.

Make a clear profile for yourself

Another common issue is that applicants are not presenting themselves clearly to recruiters, Stockholm Akademiska Forum’s CEO, Maria Fogelström Kylberg, told The Local.

“If you’re sending 600 applications without an answer, something is wrong. We have seen many people looking for jobs working in a supermarket, and the next application is a managing director post,” she said. “You have to decide ‘who am I? What do I want to do?’, you have to profile yourself in a clear way.”

This could be editing down your CV so you’re not rejected for being overqualified, or just thinking more closely about how you present yourself to a prospective employer.

“Which of my skills are transferable? How can I be of use to this company? Not what they can do for me, but what problem can I solve with my competence?”

Job hunters should also not be afraid of applying for a job which lists Swedish as a requirement in the job description, Fogelström Kylberg said.

“Sometimes if I see an ad for a job and I have a perfect candidate in front of me, I call the company and say ‘I have a perfect candidate, but you need them to speak Swedish’, they then say ‘no, that’s not so important’. This is not so unusual at all so don’t be afraid of calling them to say ‘do I really need perfect Swedish?’”

Listen to the full interview with Maria Fogelström Kylberg, Amanda Herzog and Laureline Vallée in The Local’s Sweden in Focus Extra podcast for Membership+ subscribers.

Interview by Paul O’Mahony, article by Becky Waterton

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