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TOURISM

How Italy is planning to limit Airbnb rentals

Italy's government has unveiled plans to restrict short-term lets to address overtourism and the country's housing crisis. What would the new rules entail - and how much difference will they really make?

Can new regulations save Italy's most popular traveller destinations from overtourism?
Can new regulations save Italy's most popular travel destinations from overtourism? Photo by Miguel MEDINA / AFP.

After months of discussion with mayors, hotel owners and tenants’ associations, Italy’s tourism ministry last week released the first draft of a new law which it says will curb short-term tourist rentals, including Airbnb lets, around the country.

The draft bill is essentially the government’s response to growing concerns about how Italy’s booming tourist rental market is thought to be worsening a shortage of affordable housing in major Italian cities.

The bill is also reportedly intended as a partial answer to chronic overcrowding in many tourist destinations around the country.

At this point, it’s a long way from becoming law, with at least one round of future amendments very likely.

But the decree looks set to bring in significant changes to the tourist rental market, with consequences for both property owners and renters, and has provoked a widespread debate in Italy.

READ ALSO: Why are long-term apartment rentals ‘disappearing’ in Italy?

While some welcome the introduction of a nationwide legislation – since Italy’s short-term rental market is currently regulated by local ordinances only – the bill has also faced criticism, with campaigners for affordable housing in particular saying the regulations don’t go far enough.

Which types of rentals are affected?

The planned decreto affitti brevi (short-term rentals decree) will, as the name suggests, clamp down on short-term lets. Under Italian law, this is defined as any rental period of 30 days or less.

That means it looks set to impact any type of tourism rental business – from Airbnb to villa rentals.

READ ALSO: The tourism restrictions Italy is planning this summer

The new legislation is set to have a wide-ranging impact in Italy, which has the third-biggest market for short-term lets in the world after the US and France.

Rome and Milan have the most available short-term lets, with 19,777 and 17,319 respectively, according to the latest data from the holiday rental analytics site AirDNA.

Rome is the city with the highest number of tourist lets in Italy, according to recent data.

Rome has the highest number of tourist lets of any Italian city. Photo by MIGUEL MEDINA / AFP.

What will change?

In its current form, the decree includes two main measures: a two-night minimum stay requirement and a new type of identification code for property listings.

The minimum stay of two nights would apply to short-term rentals in all of Italy’s 14 metropolitan cities (Bari, Bologna, Cagliari, Catania, Florence, Genoa, Messina, Milan, Naples, Palermo, Reggio Calabria, Rome, Turin and Venice).

The draft states that this limit will also apply in any comune with a high or very high ‘tourist density index’ (indice di densità turistica) according to national statistics bureau Istat.

The two-night minimum stay seems to be aimed at promoting longer visits and making so-called ‘hit and run’ tourism, or very short stays, less common as Italian authorities believe this contributes to overcrowding in the most popular areas.

READ ALSO: OPINION: Why more of Italy’s top destinations must limit tourist numbers

This change means that people visiting for one night would be limited to staying in a hotel, assuming they can find one with availability.

Curiously, “large families” would be exempt from this restriction, according to the decree – defined as those with at least one parent and three children. However, it was unclear how the composition of a family could be checked or the rule enforced.

Rentals in towns with less than 5,000 residents would however be exempt from the restriction.

The decree would also make it mandatory for all short-term accommodation facilities (B&Bs, holiday homes, short-term lets, etc.) to have a national identification code (codice identificativo nazionale, or CIN), as opposed to the regional identification code (codice identificativo regionale, or CIR) currently required.

The decree states that this new “uniform regulation at national level” is aimed at “tackling the danger of oversized tourism … and safeguarding the residential status of historical centres, preventing their depopulation”.

Owners or property managers are already supposed to include their property’s CIR code on the accommodation website and in all online listings, including on platforms such as Airbnb.

High rents in central Milan are driving out locals.

High rents in central Milan are driving out locals. Photo by MIGUEL MEDINA / AFP.

Under the new decree, the regional code would be replaced by the national one, with the rules largely remaining the same.

The enforcement of the rules so far, however, has been loose and inconsistent.

“Platforms are already obliged to display the identification code, which is currently regional,” Marco Celani, president of Italian property owners’ association Aigab, tells Idealista. “But in the absence of checks and automatic blocks it is impossible for portals to block listings without having an agreement with the regions on the format of codes.”

“In other words, an illegal operator can invent a code, and enter it in the portal which today there’s no way of checking.”

READ ALSO: What are Italy’s rules and taxes for Airbnb rentals?

The hope is that a standardised, national version of this code would enable platforms to block invalid codes, Celani says, “as happened in Greece at the beginning of the year, giving incredible results in terms of fighting illegal and undeclared work.”

The decree also forsees fines of up to 5,000 euros for property owners who don’t follow the rules and 3,000 euros for sites which don’t ensure codes are displayed on listings, though the job of enforcing these fines would reportedly be left up to each town or city’s local authority.

Tighter local restrictions?

Separately from the planned national regulations, some of the Italian cities and regions most loved by visitors are planning to further restrict tourist lets.

Several cities say they plan to restrict the number of short-term lets available in a bid to free up housing and make renting more affordable for residents – notably including Venice and Milan,, where possible limits have long been under discussion. However, neither city seems ready to make these changes a reality just yet.

READ ALSO: How to find a longer-term apartment rental in Italy

In Florence, the wheels of enhanced regulation already appear to be turning. Mayor Dario Nardella announced in a press conference last Thursday that the municipality intends to pass a resolution that would limit new tourist accommodation in the city’s historic centre.

Holiday rentals in the Tuscan capital are so profitable that many homeowners have moved out in order to turn their apartment into a short-term let, draining the city of its permanent inhabitants.

The problem has become “structural”, Nardella told reporters: “We realise it is a bold regulation, but we know that we can defend it legally.”

Will a cap on tourist accommodation save Florence from depopulation?

Will a cap on tourist accommodation save Florence from depopulation? Photo by Miguel MEDINA / AFP.

Providing a template for these tourist hotspots is the northern Italian city and autonomous province of Bolzano, a gateway to the Dolomites mountain range popular among hikers and skiers, where authorities introduced a cap on tourist accommodation in September 2022.

Provincial Councillor for Tourism Arnold Schuler confirmed in April that the maximum limit would be set at 239,088 posti letto (beds) made commercially available to visitors in the area.

This amounts to 34 million tourists annually – the same number the province received in 2019, before Covid hit.

“We realised that our territory, our community and our resources such as water and energy had reached a level of exploitation that should not and could no longer be exceeded,” Schuler told La Repubblica when the figure was announced.

“We have now reached more than 34 million overnight stays, and that’s enough.”

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TOURISM

‘Not even that ancient’: The harshest TripAdvisor comments about Italy’s sights

From Roman ruins to grand Gothic palaces, Italy’s most popular tourist attractions welcome hundreds of thousands of visitors every year – but not everyone leaves satisfied.

'Not even that ancient': The harshest TripAdvisor comments about Italy's sights

With its rich cultural heritage and plenty of art and architecture wonders, Italy draws hundreds of thousands of visitors from all corners of the world every year. 

But a quick scroll through the review section of travel website TripAdvisor will be enough to show that some of the country’s most famous attractions aren’t to everyone’s taste.

Colosseum, Rome

It may be Italy’s biggest tourist attraction, but even the Colosseum – the largest ancient amphitheatre ever built, dating back to 80 AD – fails to impress some.

“I came. I saw. I left,” wrote one reviewer, saying that looking at pictures of the building and reading about its history will spare you from “a long wait line, a port a john [sic] bathroom, and a big disappointment”.

READ ALSO: Nine tips for making the most of a Rome city break

Others were seemingly not so happy with the overall state of the attraction.

“[It] was a lot more broken than I thought it would be, at £15 a pop you’d think they’d invest in repairing it,” one wrote. 

“Not even got a roof? When they finishing it [sic]?” asked another. 

Milan, Duomo 

Though it is often regarded as one of, if not the greatest example of Italian Gothic architecture, not everyone seems to be impressed by Milan’s Duomo cathedral. 

“The outside is gaudy and tacky as the worst of Las Vegas,” while “the inside is as bad taste as the outside” and not worth the wait, “even if they paid you”, one reviewer wrote.

READ ALSO: Stay away! How Europe’s most popular spots are fighting overtourism

Another said the Duomo was no different than any “old cathedral” found in every European city, claiming that “pigeons watching [sic] is more exciting than this building”.

Speaking of pigeons, one tourist warned future visitors about the aggressiveness of the local bird population, saying that the area surrounding the Duomo is “swarming with thousands of pigeons that have long ago lost any fear of humans” and will “fly directly at your head”, forcing you to “take evasive action”.

Just another cathedral? The famed Duomo in Milan. Photo by Martin Anselmo on Unsplash

Doge’s Palace, Venice

Venice’s Palazzo Ducale is the third most-visited tourist attraction in the country and arguably one of the best-preserved traces of the ancient Venetian Republic’s power. 

But the palace isn’t everyone’s cup of tea – at least judging from its reviews.

“When you go inside, there’s nothing to see except a lot of paintings on the ceilings and high on the walls. The paintings are impressive but very samey,” one reviewer wrote.

READ ALSO: What’s the difference between Italy’s city taxes and new ‘tourist tax’?

“Really boring,” complained another, saying that the rooms were “bland” and “the view never got any better”. 

Other visitors said they were disappointed with some of their tour guides’ choices.

One wrote: “Our guide took pleasure in telling about people being tortured here. It was a bit grizzly [sic]. Personally I would give the place a miss.” 

Tourists sit under the archway of the Doge's Palace in Venice

The Doge’s Palace in Venice, which some visitors found abit “samey”. Photo by Marco BERTORELLO / AFP

Pompeii 

Even the Pompeii archaeological site, which consists of the ruins of a city buried under volcanic ash following the eruption of Mount Vesuvius in 79 AD, has its fair share of detractors.

A reviewer described the site as being “poorly paved street after poorly paved street of pretty much the same old same old terraced house over and over and over and over”.

Another said: “I really don’t get what the hype is about.

“It’s not even that ancient since they had to build so many structures around it to keep it standing. Even the freaking pillars didn’t make it (some barely did I guess).”

One reviewer even went as far as saying it was the “worst place” he’d ever visited, mentioning he had “too much ground to cover in sweltering heat” and he “should have stayed at the nice beaches of Vico Equense”. 

Trevi Fountain, Rome

A prime example of Italian Baroque aesthetics, the Trevi fountain is one of Rome’s most widely recognised symbols worldwide, but not all visitors are impressed by it.

“It splashes and splashes. It spurtles and flows. It fountains and gurgles and is as romantic as my oldest pairs of smelly socks,” wrote one reviewer, who concluded they felt “let down”.

Tourists around Rome's Trevi Fountain

Tourists around Rome’s Trevi Fountain in March 2024. Photo by Alberto PIZZOLI / AFP

That said, many reviewers expressed appreciation for the fountain’s architecture, but complained that their visit was ruined by hordes of fellow tourists. These complaints are far from unjustified given the attraction’s long-standing overcrowding issues

One reviewer suggested that “packing a pair of 8 foot stilts” may be the only way to “ensure a satisfying visit to the Trevi”.

Another called the attraction a “claustrophobia mecca” that’s “nearly impossible to deal with because of the thousands of pushy, sweaty, rude and large tourists”.

Have you seen a surprising review of an Italian landmark? Are there any Italian sights you think are overrated? Let us know in the comments section below.

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