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MONEY

Why Norwegians have turned their back on cash

Cash is becoming less and less popular among Norwegians. Why is the country moving from cash to cards and payment apps?

Cashless payment
There are multiple reasons why Norwegian citizens - as well as a number of companies, organisations, and institutions - are turning away from using cash. Photo by Jonas Leupe on Unsplash

For years, there has been a clear trend among Norwegians avoiding making cash payments and using banknotes altogether. Now, a new survey has found – unsurprisingly – that Norwegians prefer to avoid paying with cash in physical stores.

According to the Klarna survey, only about one in ten Norwegians (11 percent) prefers to pay with cash. For context, in Germany, the share of those who prefer to pay in cash was 42 percent, while in Austria, 41 percent of survey respondents stated they were more fond of using cash.

Although a clear majority of Norwegians prefer to pay by card, the number of those who prefer to pay via mobile phone (24 percent) is also higher than the number of those who still like to pay with cash. 

So, what exactly has led Norwegians to steer clear of using cash?

The Covid-19 effect

There are multiple reasons why Norwegian citizens – as well as a number of companies, organisations, and institutions – are turning away from using cash.

One of the key catalysts in this transition was the pandemic. According to Vipps, contactless payment tripled in 2020, and, at the same time, Norway’s Central Bank announced that cash use in Norwegian society was at an all-time low.

During the pandemic, a lot of public-facing institutions and companies, such as churches, restaurants, and cafes, decided to drop cash, as it was seen as a potential source of infection.

At the same time, business owners in several customer-facing industries have realised the benefits of streamlining their operations through the introduction of cashless services, among which the fact that employees don’t have to deal with cash at the register is among the top advantages.

With less and less businesses willing to take cash, many have opted against carrying it as they are unsure when and where they will be able to spend it. 

Will the change stick?

Last year, the average value of cash in circulation was 39.4 billion kroner, according to Norway’s Central Bank (Norges Bank). That is 27 million kroner more than in 2021, and the first time in several years that the value of cash in circulation in Norway has not decreased.

However, there is little doubt in the mind of many experts that the adoption of cashless payments is the future.

“Paying with cards is very efficient in Norway, and we have one of the most efficient clearing systems in the world with minor charges to shops being added,” Tor W. Andreassen, an NHH – Norwegian School of Economics professor in service innovation, told The Local.

“With more shops offering card payment, more customers will use the terminals by just swiping or tapping their card. With this, less money is required to be kept in the wallet. With smartphones, we made a quantum leap forward in the same direction. Finally, Norwegians being among the most tech-savvy people make adopting the technology easier,” Andreassen explained.

However, he also pointed out that this transition has benefits and downsides.

“The key benefits have to do with transparency and the ability to electronically track transactions, thus reducing the ‘black’ economy. The main downside, in my mind, is the pedagogical element of holding physical money and saving it, the feeling of money accumulating as you save. Parents used to take their kids to the bank and count and deposit the money. This connected kids to sacrificing something today for the benefit of tomorrow. Smart parents would point to the effect of compound interest over time,” the professor noted.

Required to accept cash

Still, despite the trend of cash losing popularity among Norwegians, the country’s financial regulations still require businesses to accept cash.

Not only that, but the Norwegian Consumer Protection Authority can also issue fines to companies that refuse to accept cash.

There is also an ongoing debate about how some of the country’s elderly, who perhaps don’t have the digital skills to switch over to cashless payments, would adapt to the shift.

The Pensioners’ Association pointed out on several occasions that it receives complaints from some of its members, and the association is concerned about the developments.

Furthermore, Norges Bank points out that cash shouldn’t be dropped completely – as it is a necessary fallback in emergencies.

This is an issue that the Norwegian government is aware of, and last year it proposed a bill to solidify consumers’ rights to pay with cash

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MONEY

EXPLAINED: How wealthy is the ‘average’ Norwegian? 

Norway is known for its high wages and stable economy. New figures have revealed the wealth of the average resident in the Nordic country. 

EXPLAINED: How wealthy is the 'average' Norwegian? 

High salaries go hand in hand with the high cost of living in conversations about Norway.

However, other factors, such as high homeownership rates, indicate that there is plenty of disposable income for locals to save and invest in their futures. 

Previous studies have also suggested that Norwegians are the seventh wealthiest nationals in the world

Norway’s national data agency, Statistics Norway, has compiled its own set of figures indicating that the average Norwegian household has a net wealth of around 3.8 million kroner. 

Net wealth accounts for everything a person owns, including property, stocks, or cash, minus any debts or liabilities. 

The vast majority of this wealth was derived from the estimated value of property. This alone gives the average Norwegian an estimated wealth of 3.74 million kroner. 

READ ALSO: How much does an apartment in Norway cost?

The value of second homes was included, which skewed things as only around 10 percent of households owned a secondary residence. 

The average price of a home in Norway was 4.5 million kroner in March of this year, and house prices have increased substantially in recent years. 

Savings, cash, stocks and other capital accounted for 1.72 million kroner, giving Norwegians an average wealth of 5.46 million kroner. Average debts of 1.68 million kroner gave Norwegians an average net wealth of 3.8 million kroner.  

The figures from Statistics Norway were obtained using figures from tax returns for 2022, which were submitted in 2023.  

Those aged between 67 and 79 years old were the wealthiest generation in Norway on average. This is partly because they have more capital than most other groups and more expensive property. 

However, the most significant factor is the lower levels of debt. They had half the debt of the next richest group, those aged between 55 and 69. 

Younger age groups weren’t as wealthier as they had much higher debts and lower capital. 

Still, Norway’s wealthiest individuals significantly boosted the average. When using the median, the average Norwegian household had a net wealth of just under 2 million kroner. 

When the median was applied to capital, the figure was 339,300 kroner compared to the average of 1.76 million kroner. 

The large difference in capital was attributed to Norway’s wealthiest individuals significantly pulling up the average. 

“This is mainly due to large fortunes in shares and securities, where a few own very much. Shares and other securities and share savings accounts are assets with a median value equal to zero, which indicates that these are not important asset items for most households,” the report said. 

Money kept in the bank was still important for most residents of Norway, though. The median value of bank deposits in Norway was 215,000 kroner, compared to the average of 600,000. 

The gulf between the average value of property owned and the median was roughly 500,000, with the median being 3.25 million kroner. 

Furthermore, Norway’s median debt level was around 860,000 kroner compared to the average of 1.67 million kroner. Around 85 percent of Norwegian households were in some form of debt. 

Significant differences also exist between Norway’s wealthiest and poorest residents. Residents belonging to the country’s poorest ten percent had an average net wealth of almost minus 1 million kroner. 

Meanwhile, Norway’s wealthiest ten percent had a net wealth of 19 million kroner. The top 50 percent also owned considerably more than the bottom 50 percent. 

“Despite the former comprising 1.27 million households, while the latter comprises approximately 25,000 households, the bottom 50 percent own only 4 percent of the total net worth, while the top 1 percent owned as much as 22.3 percent in 2022,” the report read. 

There was also significant variation in wealth depending on household typeFor example, a single mother or father with a child aged between 6 and 17 had a net wealth of 2.24 million kroner, compared to a couple with children of the same age with an average net wealth of 5.12 million kroner. 

Typically, households with more than one person had more money as more than one wage earner likely lived at the address. 

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