SHARE
COPY LINK
PRESENTED BY EAST SWEDEN

How East Sweden’s tech focus is making the future happen

It's a region with a strong focus on tech innovation. It's also the ideal place to live and work for those with big ideas. We examine how East Sweden is making the future happen, and find out why it's a fantastic location for tech professionals to settle.

How East Sweden’s tech focus is making the future happen
Visitors engage with exhibits at the Visualisation Centre C in Linköping. Photo: East Sweden

East Sweden boasts some of the largest concentrations in Europe of several emerging industries – from the creation of sustainable and biodegradable electronics created using plant fibres, to the development of ‘smart cameras’, that can make their own decisions on what to focus on when filming. 

This status as a centre of innovation is the result of a decade-long strategic plan. It is designed to place East Sweden at the ‘bleeding edge’ of research and development – not only across Sweden, but across Scandinavia.

Niklas Tideklev, Process leader, Team Innovation at Region Östergötland, told us: “Here we have five areas we specialise in – visualisation, smart and connected systems, advanced materials, logistics and environmental benefits for business. Each area is catered to by one or more innovation hotspots.”

Such hotspots include the Science Parks in Linköping and Norrköping. These exciting locations are places where startups and established sector leaders meet academia, providing space for collaboration. Others, like Visual Sweden and the Innovative Materials Arena, encompass the entire Linköping/Norrköping metropolitan area, hosting regular events, conferences and hackathons for business and researchers in their area of specialisation. 

Some of the world’s biggest innovators in their fields, gathered in one vibrant region. Explore the opportunities available for professionals in East Sweden

Simulations and single-use electronics 

“One of the most exciting areas on which we focus is visualisation – the field of bringing different sources of data together visually in such a way that we can use them to make decisions,” says Niklas.

The region boasts over one hundred different companies that work together on optics, image analysis and computer technology that allows large-scale simulations. 

“Within this cluster, they are doing fascinating things with what are called ‘digital twins’. These are exact virtual models of places and objects. Think of them like an incredibly complex computer simulation.

“We now have a ‘digital twin’ of Norrköping. The entire city has been recreated, down to street level. It lets us answer questions about what kind of buildings we can use, and how we can improve traffic flow. We can see exactly how things will work before we do anything in the real world. Very cool!

“In another cluster, we have companies using lignin, a material found in plants to print circuitry and create single-use electronics. Compared to plastic, it’s cheaper, wearable – and biodegradable!”

So who are the kind of professionals that are contributing to East Sweden’s success? 

Spark of invention: Innovation hotspots across East Sweden regular hold hackathons to push the boundaries of what is possible: Photos: Crelle/East Sweden

Pavel: New opportunities and connections

Czech Pavel Schoffer came to Sweden five years ago, to work as a programmer. Originally working for Klarna in Stockholm, Pavel and his family made the decision to move to Östergötland.

“We moved when my wife, who is an ophthalmologist, found a job in Norrköping. At that point, I decided to start working remotely and I founded my own software company.

“Soon, I joined the Norrköping Science Park – it’s a coworking space and a thriving community of startups, coders and other tech professionals. I work remotely mainly for a US company called Automattic, and I spend a lot of time at the park.

“It’s great because when I am there, I am able to get involved in meet-up groups that focus on topics like coding and coming up with ideas to collaborate on. There are so many opportunities for networking and sharing ideas on a daily basis.”

As for life outside the workplace, Pavel couldn’t be happier.

“Norrköping is a town that is exactly the right size for me. Stockholm was a little bit too large. It could sometimes be hard to meet people, and it took a while to get anywhere. Here, you can just walk or cycle to where you want to get to. It is big enough that there is always something happening, new people to meet, and there is also a lot of beautiful scenery to enjoy, which is very important to me.

“We also have two small kids that go to a really good preschool. I need to start taking lessons, because my kids are now speaking Swedish! Compared to the Czech Republic, it’s much easier to find a good school place for our kids and that was a huge draw for me.”

Pavel Schoffer and Sogand Talebi are two of the tech professionals drawn to the East Sweden region. Photos: Supplied

Sogand: A better way of living

Sogand Talebi, from Iran, found a job in East Sweden within the cluster focusing on visualisation. Now she’s now working in Linköping on cutting-edge technologies that have a huge range of applications.

“After studying in Iran and Italy, I’m a software developer now, working at a company called SICK. We work on ‘sensor intelligence’ cameras that use AI-powered algorithms when they are filming, to know what to focus on. They are used in very different applications, such as retail logistics, airport security and traffic management. It is very interesting work, and I feel like I belong there.”

Like Pavel, Sogand’s transition to living in East Sweden has been very smooth.

“We have plenty of initiatives at work to make us feel welcome, things like after-work parties and chess competitions. I’m taking Swedish classes and I’m starting to make both Swedish and international friends.

“I find it easy to get around – especially on a bike. You can get almost anywhere, because there are plenty of bike paths all across Linköping. There is also good public transportation.

“The quality of life is wonderful. The efficiency of transport, the quality of housing, the variety of what you can buy in supermarkets, it’s fantastic. It was really surprising and pleasing, compared to my time in Italy and Iran.”

East Sweden’s secret? Bringing in the best

A major reason that Pavel and Sogand have found such a home in East Sweden is careful planning and design. A significant part of East Sweden‘s efforts in attracting and keeping the best talent has been making it the ideal place to live.

While East Sweden is a region of great natural beauty, with plenty of room to settle, it is the infrastructure put in place that is attracting tech professionals.

Effective public transportation makes commuting much simpler, including autonomous buses. Three major airports – Linköping City Airport, Norrköping Airport and Stockholm-Skavsta Airport, serve the area. Major long-distance rail project, East Link, is also drastically reducing the time it takes to get to Stockholm.

Preschools, child care and schools – including several international ones – are plentiful, and healthcare is of a very high standard, drawing on research institutions such as Linköping University Hospital.

Live life in East Sweden at your own pace, while working on some of the world’s most exciting tech projects. Find out how Östergötland can make that happen

Linköping and Norrköping are home to two major Science Parks. Photos: East Sweden

Future milestones

Having already experienced tremendous growth, the East Sweden region has developed road maps for growth for the five specialisations that reach into the next decade. Central to this is a continued commitment to creating the kind of living and working environments that brought Pavel and Sogand to the area.

East Sweden will also benefit from both the Swedish government and the private sector’s massive investments in infrastructure and energy. Significant amounts of money have been announced in the last year to create faster, more efficient links to the rest of the country, while new solar parks and onshore wind farms will ensure cheaper, cleaner energy across the region. 

Along the way, East Sweden is betting on the industries and professionals it has attracted returning on that investment, delivering some of the research, technologies and products that will help shape the world in coming decades. 

Discover what East Sweden has to offer you as a technology professional, and embrace a lifestyle that gives you room to grow, while making the future happen

Member comments

Log in here to leave a comment.
Become a Member to leave a comment.
For members

READER INSIGHTS

How to find a job in Sweden: Five tips from those who’ve been there, done that

The Swedish job market poses unique challenges for newcomers. The Local's readers share their best tips for cracking the career code.

How to find a job in Sweden: Five tips from those who've been there, done that

Network, network, network!

A statistic that often gets tossed around is that seven out of ten jobs in Sweden are obtained through personal connections, and there’s no doubt that a good network is crucial to your job hunt, making the labour market extra challenging for newcomers to the country.

In fact, networking was the main tip mentioned by The Local’s readers.

“The job market is quite hot in Sweden, and talent is in short supply. People hiring do not have a lot of time to find the right talent, and tips from friends, colleagues and former colleagues are the way to first, find out organisations are hiring, and secondly, get your CV on the short list,” said Kyle, a Canadian reader who works in innovation management in Gothenburg.

“If you are going for a major employer like Volvo, network gets you in the door, as HR does not have much to do with hiring… the hiring managers do all of it and have no time, due to the insane number of consensus meetings. If you are looking for smaller organisations, they have even less time to find people, and networking is their primary way to find talent,” he added.

NETWORKING IN SWEDEN:

Some of the networking tips readers mentioned were going to job fairs, getting an internship to help you establish connections in your preferred field, joining clubs (this could be anything from your local gardening association to meetups for coders, but focus on clubs that may be popular among people working in your chosen field), and drawing on your organic network of friends, neighbours and others.

Don’t neglect the groundwork

The saying “dress for the job you want, not the job you have” is getting worn out (and people may look at you funny if you turn up to interviews in a Batman suit), but there’s truth to the notion of making sure you know what you want – and preparing for it.

In other words, don’t wait for a job ad to appear before you start to customise your CV and figure out what skill set you need. Create your CV now so that you’re ready to tweak it to your dream job – you could even have a general look at job ads in your field to see what requirements are needed. And don’t forget to spruce up your LinkedIn profile so that it fits with your career goals.

“I believe that several factors contribute to successfully landing a desirable job in Sweden. It’s essential to prepare to meet the requirements beyond just having a university degree. Many individuals realise these requirements only after completing their studies when they start searching for a job, which can be too late,” said Adnan Aslam from Pakistan, who works as a food inspector.

“I recommend identifying the job advertisements for positions you aspire to hold in the future and then preparing for those requirements during your studies. For me, acquiring a basic level of proficiency in the Swedish language and obtaining a Swedish driving licence were crucial. I pursued these goals during my studies and was able to secure a desirable job before graduating,” he added.

READ ALSO:

Felipe Cabral even has a GPT assistant trained on his own CVs and old cover letters, and said the set-up only takes ten minutes if you already have your documents. “With that in place, you can give instructions like: Read this job description and create a tailored version of my CV and letter for it. (…) Remember to always review and ask it not to create data aside from your documents.”

Be flexible and ready to adapt

Moving to a new place inevitably means having to learn not just the practicalities such as how to write a CV or which websites to use to look for job openings, but also learning how to navigate a new culture with all its unspoken expectations.

Swedish workplaces are generally less hierarchical than many other countries, but that doesn’t mean you can say whatever you want whenever you want without anyone raising an eyebrow. Swedes are usually direct, but be careful of being too abrasive or boastful: raising your voice, even during a spirited argument, or banging your own drum to show off your skills may not go down well.

“Talk, deliberate, complain like a Swede and you’ll come across like you know what the job entails, so your trustworthiness increases,” said an Indian data analyst who preferred to remain anonymous.

“Office politics are just as strong in Sweden as anywhere else. The flat hierarchy is deceiving as social hierarchy is enforced quite a bit in that lack of formal hierarchy. Take your time in learning these dynamics wherever you work before revealing your talent and capabilities. Expect those internal politics to happen, and they won’t hurt so much when they do,” said Kyle, the Canadian reader in Gothenburg.

This article about Swedish office politics may be useful.

Stay true to yourself

Adapting to your surroundings is one thing. Completely changing who you are is another.

For one thing, your happiness is as important as your career progression, and for another, your foreignness need not be an impediment: it’s also a skill that sets you apart from the rest. It means you have unique experience, and also, in the right setting, provides an opportunity to sometimes violate those social rules we mentioned above, because people assume you will, anyway.

“Trust is key. Build trust in your network, work with integrity. It’s OK to violate jantelagen if you are maintaining integrity. Sometimes your outsider and more honest/open opinion will burn bridges, especially those that may feel threatened by talent. But it will build trust with other colleagues who see it as brave and more trustworthy to work with,” said Kyle from Canada.

Hunker down for the long haul

We don’t want to scare you, because there are plenty of examples of people who quickly find their dream job in Sweden and settle into their new workplace, enjoying perks such as long summer holidays, generous parental leave and the famous work-life balance.

But if you do find it tougher than you expected: know that you’re not alone.

Several readers who responded to the survey said they were still trying to find a job in Sweden.

“I found jobs all over Europe but not here. They say they have a lack of experienced senior engineers but the don’t seem to be doing much to solve this,” said a Brazilian in Gothenburg.

A reader from Bangladesh said she was “at a loss” as to how to make a career change from her current AI role in Stockholm, despite many years of experience as an IT project manager.

“Over the past 18 months, I’ve submitted over 600 applications to various organisations. Unfortunately, despite being overqualified for some positions, I’ve faced rejections at every turn, from both large and small companies. The job market here, especially for foreign-born women, feels overwhelmingly challenging,” she said, adding that the struggle had impacted her mental health.

The Local has on several occasions reported on foreign residents’ struggle to get a foot on the Swedish job ladder, with many facing hurdles such as employers’ unfamiliarity with international degrees, discrimination, or a lack of network that can provide paths into a company.

So during the job hunt, don’t forget to care for yourself. Share your concerns with fellow job-seekers, ask for help and join networking groups – this is good not just for creating new contacts, but also in terms of your social well-being and meeting people who are in a similar situation.

And finally, as one British reader in Stockholm advised, keep looking: “Be open-minded with the opportunities that present themselves. It isn’t an easy market to enter and doesn’t feel inclusive.” But he added, “don’t give up”.

SHOW COMMENTS