Posten’s Christmas advert titled “When Harry met Santa” — a nod to the 1989 rom-com “When Harry met Sally…” — has caused a splash since it premiered on social media before airing on Norwegian screens this week. 

The new ad follows up on last year’s offering where Santa was angry at the postal service for taking away his “business”. 

The nearly four-minute film sees Santa and Harry build up a bond over several years. However, the pair are restricted to fleeting encounters due to Santa’s packed schedule- until he enlists Posten to ease his workload so the two can spend more time together before sharing a kiss in the final scene. 

The advert was made to mark next year’s 50th anniversary of same-sex relationships being decriminalised in the Scandinavian country.

“This year, it’s all about love – highlighting the fact that 2022 marks the 50th anniversary of the decriminalisation of homosexuality in Norway,” Posten said in a statement to newswire Reuters.

“In addition to showing the flexibility of our services, we want to put it in a socially relevant setting,” it said.

Mats Strandberg, who is married to Johan Ehn, the actor who plays Harry, tweeted, “That’s my husband kissing Santa!”. 

Below you can watch the ad with English subtitles.