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WINE

Prosecco wars: Italy protests Croatia’s bid for special status for its prošek wine

Italy is for a second time fighting to block Croatia’s attempts to get EU recognition for its dessert wine, describing the move as "an attack on Made in Italy".

It’s one of Italy’s most famous – and most often imitated – wines. And now, Prosecco producers and Italian politicians have responded angrily to what they claim is the latest “attack” on the tradition from outside Italy.

After neighbouring Croatia submitted its second application for special EU recognition for its centuries-old dessert wine, prošek, Italian members of the European Parliament have protested to the European Commission.

“We cannot tolerate the protected denomination ‘Prosecco’ becoming the object of imitations and misuses, particularly within the European Union,” wrote Paolo De Castro, an MEP and former Italian Agriculture Minister, in a letter sent to the EU Commissioner for Agriculture this week.

“Prosěk is nothing but the translation into Slovenian of the name ‘Prosecco’,” wrote De Castro.

Conegliano Valdobbiadene Prosecco vineyards in Italy’s Veneto region. Photo: Miguel MEDINA/AFP

Luca Zaia, governor of the Prosecco-producing region Veneto, told Italian media: “Every now and again they try. But Prosecco has its own identity, and it is shameful that Europe allows such operations”.

Italian farmers’ association Coldiretti said the move by Croatia was “an attack against Made in Italy”.

Italy blocked Croatia’s first attempt to register prošek in 2013, when it argued that the name was too similar to prosecco. 

READ ALSO: ‘We can’t tolerate it’: Italian authorities seize ‘unauthorised’ Prosecco-flavoured Pringles

Although Croatian winemakers have conceded that the two words are similar, they say this is because of the two countries’ historical and linguistic connections, and argue that buyers will easily be able to tell the two wines apart.

“When Croatians say “prošek”, they mean sweet, dessert wine made near the Adriatic coast from the grapes that have been dried in the sun in order to concentrate the sugar in their juice,” explained Iva Tatic from the Total Croatia Wine blog.

“When Italians say “prosecco” (admittedly, the two words do sound alike), they mean the sparkling wine, produced exclusively in northern Italy, made from the glera grape variety, often blended with other white wine varieties.”

READ ALSO: Not just Prosecco: here are the other Italian sparkling wines you need to try

The Prosecco sparkling white, which has the highest classification available to an Italian wine, is produced in a territory spread over nine provinces in Italy’s north-east.

While the region spans over 500 towns in total, only 15 make Prosecco Superiore DOCG, the top-quality wine produced around the Venetian towns of Conegliano and Valdobbiadene, where complex geology is thought to make for a more diverse, flavourful taste.

Prosecco’s booming popularity both in Italy and abroad in recent years has led to concerns that the soil in the small geographical area may be eroded and irreversibly damaged by production.

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FOOD AND DRINK

Six of the most Italian non-alcoholic aperitivo drinks

As well as its most famous cocktails, Italy has a long tradition of making refreshing aperitivo drinks without the alcohol.

Six of the most Italian non-alcoholic aperitivo drinks

Italy’s favourite aperitivo-hour cocktails are known far beyond the country’s borders, so their names will probably be familiar to you whether you drink them or not.

But if you’re in Italy and not drinking alcohol, you might find yourself stumped when it comes time to order your aperitivo at the bar.

The first time I found myself in this situation, there was no menu. The waiter instead rattled off a long list of all the soft drinks available, most of which I’d never heard of, and I just picked something I thought sounded nice.

Luckily it turns out that Italy has some great options for an aperitivo analcolico. As well as ‘virgin’ versions of well-known cocktails, there are bitters, sodas and other Italian-made soft drinks that you’re unlikely to find anywhere else.

They might not be quite as iconic as the Aperol Spritz, but they’re as thoroughly Italian – plus, effortlessly ordering one of these will make you look like a true local.

SanBittèr

San Pellegrino’s SanBittèr is one of the most famous non-alcoholic Italian drinks of all, with its highly-recognisable red packaging, often enjoyed in place of Campari cocktails because of its similar dark, ruby-red color.

This drink is carbonated with a slightly sweet, citrus flavor. The recipe is more complex than that of an orange or lemon soda, with notes of spice and herbs, making it ideal to pair with your aperitivo-hour snacks.

Crodino

Crodino looks a lot like an Aperol Spritz with its bright orange hue, and that’s not an accident: it’s said to have been created as a non-alcoholic alternative, and the zesty, slightly herbal taste is similar. It’s typically served the same way. in a round goblet glass over ice with a slice of orange: a Crodino Spritz.

The name comes from the town of Crodo in Piedmont, where it is still bottled today by the Campari group.

Chinotto

Citrusy Chinotto is an acquired taste for many, but it’s worth trying: it’s one of the classic Italian bitters and is said to have a long history, dating back to a recipe shared by Chinese sailors arriving on the Ligurian coast in the 1500s.

It may look a little like Coca Cola, but don’t let the appearance fool you.

(Photo by Eugene Gologursky /Getty Images via AFP)

Aranciata/Limonata

Aranciata is Italy’s version of an orange soda, but not as sugary, and it tastes like oranges. Its base is sparkling water with the addition of orange juice and sugar. There are various brands, but San Pellegrino’s is the most popular. It also sells a ‘bitter’ aranciata amaro, with even less sugar, more citrus tang and herbal notes, which might be more aperitivo-hour appropriate.

Limonata is, as you might guess, the Italian answer to lemonade. Again there are many versions out there but the fizzy San Pellegrino limonata is beloved for its strong, sweet-sour flavour and there’s nothing more refreshing on a hot summer’s day.

Cedrata

Cedrata is one of Italy’s oldest and best-known non-alcoholic drinks. It’s a refreshing, carbonated drink made from a large citrus fruit called a cedro, grown in southern Italy. It’s far less bitter than a Chinotto, but not as sweet as limonata.

The main producer of Cedrata today is Tassoni, and this is what you’re likely to get if you order it at a bar.

Gingerino

This is harder to find than the other aperitivi on the list and is seen as decidedly retro, but it’s worth trying if you can track it down.

It’s another orange-coloured, sparkling drink which became popular in Italy in the 1970s and is still sold today, though you’re more likely to find it in the north-east, close to Venice, where it’s produced.

You may be expecting it to taste a lot like ginger beer, and there are similarities, but it has stronger citrus notes and more bitterness.

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