Read news from:
Austria
SHARE
COPY LINK

FARMING

Müller and Pepsi unite to bring Yanks yoghurt

The Theo Müller company, Germany’s biggest dairy, has announced it was joining forces with American beverage giant Pepsi to sell yoghurt products in the United States.

Published: 28 February 2012 11:36 CET
Müller and Pepsi unite to bring Yanks yoghurt
Photo: DPA

Müller, which makes the popular Müller Milch milk drinks and Weihenstephan yoghurt, will invest an estimated €150 million with PepsiCo to develop and market milky treats for US consumers. No date has yet been set for when the joint venture’s products will hit supermarket shelves.

The project is the next step in Müller’s plan for global expansion, which up until now have not had a presence in America.

“We already have a strong positions in Britain and Germany and now the focus is on the USA,” said Müller CEO Heiner Kamps to the food magazine Lebensmittel Zeitung.

Americans’ lower per capita consumption of yoghurt made the United States the perfect target for expansion, strategists at Müller decided.

The German firm recently purchased the large British dairy Robert Wiseman, building its on the presence of its UK subsidiary – Müller Dairy UK – which was established in 1987.

The Theo Müller company is the biggest private dairy in Germany, with 16,000 staff and an average yearly profit of €3.5 billion.

The Local/DPA/jcw

Member comments

Log in here to leave a comment.
Become a Member to leave a comment.

FOOD AND DRINK

Danish chef wants to launch gourmet dining to stratosphere

Danish chef Rasmus Munk wants to take high-end cuisine to the edge of space, with plans to serve up a stratospheric dining experience in 2025, his restaurant said Thursday.

Published: 14 March 2024 16:38 CET
Danish chef wants to launch gourmet dining to stratosphere

“The expedition will take place aboard Space Perspective Spaceship Neptune, the world’s first carbon-neutral spaceship,” Alchemist, the Copenhagen restaurant that has earned Munk two Michelin stars, said in a statement.

“They will dine as they watch the sunrise over the Earth’s curvature” at an altitude of 100,000 feet (30,000 metres) above sea level, it said.

For $495,000 per ticket, six tourists will embark on a six-hour journey in a pressurised space capsule that will rise into the stratosphere in a hydrogen-filled “SpaceBalloon”.

The 32-year-old chef and self-confessed space enthusiast will be joining the trip.

READ ALSO: World-famous Copenhagen restaurant to close after 2024

Munk promises “dishes inspired by the role of space exploration during the last 60 years of human history, and the impact it has had on our society — both scientifically and philosophically”.

His menu will be restricted only by his inability to cook food over an open flame.

Many of the ingredients will be prepared on the ship from which the capsule is launched, according to Alchemist, which is ranked fifth among the world’s restaurants in 2023 according to the World’s Best 50 Restaurants guide.

In recent decades, Denmark has emerged as a gastronomical powerhouse on terra firma, with the Copenhagen restaurants Noma and Geranium both having held the title of the world’s best restaurant.

SHOW COMMENTS