The fastest-growing search term in 2011 in Switzerland was 'DSDS', the German version of 'American Idol', according to statistics released by search engine giant Google.

"/> The fastest-growing search term in 2011 in Switzerland was 'DSDS', the German version of 'American Idol', according to statistics released by search engine giant Google.

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GOOGLE

Swiss search for German idols on Google

The fastest-growing search term in 2011 in Switzerland was 'DSDS', the German version of 'American Idol', according to statistics released by search engine giant Google.

Published: 15 December 2011 15:28 CET
Elli Erl, winner of season 2 of DSDS
Raimond Spekking

DSK, denoting French politician Dominique Strauss-Kahn, tops the ranking in the fastest-growing search category for celebrities. He shares the podium with Amy Winehouse and Steve Jobs.

When taking only national celebrities into account, Roger Federer is the most sought-after Swiss, followed by Zurich rapper Bligg and Albanian-born model Angela Martini.

The most searched places in Switzerland in 2011 were Zurich, winter-resort Zermatt, and Basel.

In terms of popular cars, Swiss searchers liked BMW, Audi and Volvo, while their movie search preferences put Black Swan ahead of Transformers 3 and the fourth part of the Twilight saga.

Among the top ten most searched terms are social networks, e-mail providers and auction sites. Facebook is number 1, followed by YouTube, and Hotmail.

The current likes and interests of the Swiss were captured by Google Zeitgeist, the report that examines what catches the world’s attention every year. 

In 2011, the fastest-growing search terms in Switzerland were:

1.   1. DSDS ('Deutschland such den Superstar')

2.   2. SBB Timetable

3.   3. DSK

4.   4. iPhone 5

5.   5. Battlefield 3

6.   6. Minecraft

7.   7. iPad2

8.   8. Amy Winehouse

9. Steve Jobs

10.deindeal.ch

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BUSINESS

Google News to return to Spain after seven-year spat

Google announced Wednesday the reopening of its news service in Spain next year after the country amended a law that imposed fees on aggregators such as the US tech giant for using publishers’ content.

Published: 4 November 2021 10:15 CET
Google News to return to Spain after seven-year spat
Google argues its news site drives readers to Spanish newspaper and magazine websites and thus helps them generate advertising revenue.Photo: Kenzo TRIBOUILLARD / AFP

The service closed in Spain in December 2014 after legislation passed requiring web platforms such as Google and Facebook to pay publishers to reproduce content from other websites, including links to their articles that describe a story’s content.

But on Tuesday the Spanish government approved a European Union copyright law that allows third-party online news platforms to negotiate directly with content providers regarding fees.

This means Google no longer has to pay a fee to Spain’s entire media industry and can instead negotiate fees with individual publishers.

Writing in a company blog post on Wednesday, Google Spain country manager Fuencisla Clemares welcomed the government move and announced that as a result “Google News will soon be available once again in Spain”.

“The new copyright law allows Spanish media outlets — big and small — to make their own decisions about how their content can be discovered and how they want to make money with that content,” she added.

“Over the coming months, we will be working with publishers to reach agreements which cover their rights under the new law.”

News outlets struggling with dwindling print subscriptions have long seethed at the failure of Google particularly to pay them a cut of the millions it makes from ads displayed alongside news stories.

Google argues its news site drives readers to newspaper and magazine websites and thus helps them generate advertising revenue and find new subscribers.

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