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MEDIA

SVT hits back over news agency wedding boycott

Sveriges Television (SVT) is to send a strongly-worded letter to news agencies AFP, AP and Reuters who boycotted the royal wedding after an argument over rights, seriously affecting global exposure of the event.

SVT hits back over news agency wedding boycott

“We are going to send a strongly-worded letter to Reuters tomorrow,” said Helga Baagö at SVT to news agency TT on Sunday.

The letter will be signed by SVT head Eva Hamilton.

“We will outline just how we think they have handled this,” Baagö said.

The agencies had bought 90 seconds of film material from the wedding ceremony inside the church but reacted angrily to the clause that they were only permitted to use the clip for 48 hours and in the end elected to boycott coverage of the wedding entirely.

AFP published a statement to its subscribers on Saturday afternoon, shortly before the wedding ceremony was due to start, saying that “due to restrictions by Swedish public television SVT on images of the marriage … (AFP) will not distribute text, photos, or videos” of the event.

Christine Buhagiar, who heads AFP’s video service AFPTV, was quoted as saying that the amount requested by SVT “largely surpasses the market price,” while SVT has meanwhile insisted that the price was “standard.”

Sweden could have lost valuable publicity over the boycott and many articles penned by smaller agencies were later published without pictures as a result.

The foreign ministry had been allocated extra funds to distribute information about Sweden in connection with the wedding, work which was complicated by the boycott.

The broadcasting rights were negotiated between the Royal Court and SVT, who then struck a deal with the major international media agencies.

But when the four parties sat down to sign the contracts, the agencies reacted strongly to the 48 hour restriction on the use of the filmed material.

The agreement with SVT would, according to the agencies, have meant that many viewers in Europe and North America would not have been able to see the footage until several hours after the wedding ceremony.

The three agencies contacted the Royal Court on Saturday morning in the hope that it would intervene, but to no avail.

In an email addressed to the head of communications at the Royal Court, Nina Eldh, the agencies said that “owing to the impasse over unrestricted television news access to today’s wedding ceremony, Reuters, AFP and the Associated Press have decided to withdraw from coverage of the event.”

In the email, also copied to Prime Minister Fredrik Reinfeldt, the agencies said they “will not be distributing still pictures, text or video reports relating to it anywhere in the world.”

“We have made this decision reluctantly and at great cost both to ourselves and our subscribers,” they said, calling on the court to come with “any suggestions you might have as to how the situation could be resolved.”

AFP global news director Philippe Massonnet said “this battle aims to enable us to better inform the public.”

He went on to decry “the increasingly commercialised use” of large events by their promoters.

“This has become common in sports but now affects all kinds of events, especially involving celebrities,” he said.

But Helga Baagö has rejected the arguments and arguing that it is clear why the agencies acted like they did.

“They are trying to raise the stakes to create new future possibilities for earning money, by trying to argue that they should have the rights at a lower price or without any restrictions – so that they can continue to sell the material on to their customers,” she said.

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BUSINESS

Google News to return to Spain after seven-year spat

Google announced Wednesday the reopening of its news service in Spain next year after the country amended a law that imposed fees on aggregators such as the US tech giant for using publishers’ content.

Google News to return to Spain after seven-year spat
Google argues its news site drives readers to Spanish newspaper and magazine websites and thus helps them generate advertising revenue.Photo: Kenzo TRIBOUILLARD / AFP

The service closed in Spain in December 2014 after legislation passed requiring web platforms such as Google and Facebook to pay publishers to reproduce content from other websites, including links to their articles that describe a story’s content.

But on Tuesday the Spanish government approved a European Union copyright law that allows third-party online news platforms to negotiate directly with content providers regarding fees.

This means Google no longer has to pay a fee to Spain’s entire media industry and can instead negotiate fees with individual publishers.

Writing in a company blog post on Wednesday, Google Spain country manager Fuencisla Clemares welcomed the government move and announced that as a result “Google News will soon be available once again in Spain”.

“The new copyright law allows Spanish media outlets — big and small — to make their own decisions about how their content can be discovered and how they want to make money with that content,” she added.

“Over the coming months, we will be working with publishers to reach agreements which cover their rights under the new law.”

News outlets struggling with dwindling print subscriptions have long seethed at the failure of Google particularly to pay them a cut of the millions it makes from ads displayed alongside news stories.

Google argues its news site drives readers to newspaper and magazine websites and thus helps them generate advertising revenue and find new subscribers.

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