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GENDER

Workplace inequality persists in Sweden: study

As the world celebrates International Women's Day on March 8th a new report from Statistics Sweden indicates that the self-styled "most equal country in the world" still has some work to do.

Statistics Sweden (SCB) has compared the balance of equality according to gender in 355 professional categories in the years 2002 and 2007.

Little changed occurred over the course of the five year period. Only 72 of the professions were declared equal in 2007.

Neither has the stated goal of a gender balance among management personnel been achieved.

Only 5 of the 29 managerial categories included in the study showed a balanced picture. The study covered sectors including education, finance, administration and human resources.

In all operations – private, public, district and county council – the proportion of women bosses was lower than the proportion of women employed as a whole.

The division of managerial positions between men and women was on average 12 percent below that of the workforce as a whole.

There are however a very small number of examples of professions in Sweden that in 2002 were male dominated but by 2007 had attained gender equality. These include physicians, chemists and senior staff in interest organizations.

The police is one sector that has received praise recently for promoting gender equality in its ranks. Between 2002 and 2007 the police force increase its proportion of female officers by 7 percent, to 25 percent.

CHRISTMAS

WATCH: Viral Norwegian Christmas ad where Santa has a boyfriend

A Christmas advert by Posten, the Norwegian postal service, which depicts Santa in a same-sex relationship, has been branded "fantastic" and "perfect" after going viral. 

Pictured is a screenshot from Posten's Christmas advert.
The advert where Santa Claus falls in love with Harry, both pictured above, has caused a stir on social media. Picture from screenshot Youtube/ Posten.

Posten’s Christmas advert titled “When Harry met Santa” — a nod to the 1989 rom-com “When Harry met Sally…” — has caused a splash since it premiered on social media before airing on Norwegian screens this week. 

The new ad follows up on last year’s offering where Santa was angry at the postal service for taking away his “business”. 

The nearly four-minute film sees Santa and Harry build up a bond over several years. However, the pair are restricted to fleeting encounters due to Santa’s packed schedule- until he enlists Posten to ease his workload so the two can spend more time together before sharing a kiss in the final scene. 

The advert was made to mark next year’s 50th anniversary of same-sex relationships being decriminalised in the Scandinavian country.

“This year, it’s all about love – highlighting the fact that 2022 marks the 50th anniversary of the decriminalisation of homosexuality in Norway,” Posten said in a statement to newswire Reuters.

“In addition to showing the flexibility of our services, we want to put it in a socially relevant setting,” it said.

Mats Strandberg, who is married to Johan Ehn, the actor who plays Harry, tweeted, “That’s my husband kissing Santa!”. 

Below you can watch the ad with English subtitles. 

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