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FREDRIKREINFELDT

Reinfeldt more visible in media

Prime Minister Fredrik Reinfeldt, long accused of keeping a low media profile, is now being seen more in newspapers and television - but much of the coverage is negative for the Swedish leader.

Reinfeldt more visible in media

Media monitoring company Cision compiled the report, which shows that Reinfeldt is now almost as visible as predecessor Göran Persson. Coverage of Reinfeldt in the past month has been at almost the same level as coverage of Persson in the equivalent period in 2003, writes Dagens Nyheter.

After Reinfeldt, the politician to whom journalists devoted most column inches was Finance Minister Anders Borg. He was followed by Social Democrat leader Mona Sahlin and Justice Minister Beatrice Ask.